One of our favorite former players, Newcastle United legend and former England striker Les Ferdinand has helped expand Boots for Africa into the North East area.
Les Ferdinand – fronting Boots for Africa campaign in the North East
Here is some information that we have copied about this excellent campaign so we can help get the word out.
The campaign â€“ devised by UniBond League Division One South club Sheffield FC two years ago â€“ is increasing its reach across the country with the aim of raising 50,000 pairs of football boots to deprived children in South Africa.
Sheffield FC has already raised more than 4,000 pairs and following their success Boots for Africa will continue through to the 2010 World Cup in South Africa. Schools and junior clubs in the North East and Yorkshire are now being targeted to offer their support to the unique scheme.
Ferdinand, who began the campaign in the North East with scores of youngsters attending a soccer fun camp at the Complete Football Center in Gosforth, Newcastle.
Former Newcastle striker Ferdinand said:
â€œI’m delighted to support the Boots for Africa campaign. The appeal is a brilliant way for children in the UK to share the game of football with the children of Africa.â€
“I’m very happy to be getting involved in what I think is a really worthwhile charity. I have experienced the inspiration and sense of achievement that football can bring and this campaign is helping to give the same opportunity to children in Africa.â€
â€œSharing football boots is such a simple but effective way of improving the quality of football for these children.â€ â€œI wish Boots for Africa the best of luck in delivering as many pairs of football boots as possible.â€
Junior clubs and members of the public can donate their wearable boots of any size to the campaign by making a Â£2 donation to receive their boots pack.
Sheffield FC chairman Richard Tims added:
â€œAfrica will be staging the World Cup in 2010 for the first time in the competitionâ€™s history and we felt this gave an opportunity for everyone to make a difference to the future of the game.”
â€œSheffield FC and indeed England is seen as where the game truly began. We want to use this standing to again sow the seeds for the next generation of players and ultimately create a knock-on affect for the World Cup.
â€œThese boots may be the childrenâ€™s first ever pair and each will offer a generation of young people a new sense of hope, pride and ambition.”
â€œWe hope junior clubs, schools and members of the public across the North East and Yorkshire will support this unique campaign and help us achieve our target of raising more than 50,000 pairs of boots.â€
Boots for Africa has already received support from the English Football Association, FIFA, the African Football Confederation, the South African Sports Trust and the South African High Commission.
McDonalds are also founding partners of Boots for Africa, and helping to increase awareness of the unique campaign.
Steve Easterbrook, President and Chief Executive of McDonald’s UK said:
â€œThe Boots for Africa appeal is a fantastic initiative and McDonaldâ€™s is delighted to be teaming up with Sheffield FC to add real value to what is a great cause.â€
For teams or clubs wanting to donate more than one pair of boots, a special group donation pack has been produced to assist them.
For more information about how to donate to Boost for Africa, please email firstname.lastname@example.org , phone 0191 222 0440 or visit this site .
We fully support this campaign and think it’s just great that Sir Les has taken the lead on this effort in the North East.