Ashley Must Communicate Before More Players Want To Leave

While only two players wanted to leave Newcastle in January, and really only one we didn’t want to lose, Mike Ashley has his work cut out before the end of this season to ensure more players don’t jump ship in the summer.


Ashley – must communicate, communicate and communicate some more

Shay Given revealed that the first time he spoke to Mike Ashley on his transfer was 26th January, and that was a full 4 weeks after his lawyer had issued the statement, following the 5-1 hammering by Liverpool, that Shay would review his options in the January transfer window.

Why Mike left it that long to just talk to the player is beyond us.

But it’s also a mystery why he doesn’t talk to the fans and the players in general – no communication is never good, and it’s difficult to over-communicate.

NUSC (Newcastle United Supportrs Club) have the best intentions of the club at heart, and they are rightly frustrated there has been no contact possible with the owner. 

They are now caught between a rock and a hard place, so to speak, because they want to show their dissatisfaction with Ashley, but on the other hand don’t want to have any negative impact on the players, at this critical period of the season.

Why doesn’t Mike just sit down with five or six of the lads from NUSC, quietly, over a few pints of Newcastle Brown Ale, and talk to them for a couple of hours.

There can hardly be any harm in that – especially if Mike pays for the drinks. 😀

Mike just has to talk and be more visible, especially to the fans and the players, who are so important to the club.

If Mike is indeed to spend 3 days a week on Tyneside, as Joe Kinnear has said, that would be a good start, and he can take one of those nights to talk to a few of the fans, over a drink, as long as the fans can be calm and reasonable, and don’t attack him too much.

We’d also hoped that Mike would appoint Chris Mort as Chairman, but it seems Mike himself wants to get more involved at the club, and in the running of it, day to day.

But again this is an example of the lack of communication going on with the fans. Does he want to appoint Chris and Chris is not available, or does he want to take the Chairman duties on himself?

Whatever happens, it seems that 90% of the problems seem to be caused by Mike just not communicating  at all.

It’s an easy problem to fix, when you think of it that way.

We hope Mike comes out of his shell, before it becomes too late to rectify the problems, because the very last thing we want is players like Oba Martins wanting to leave the club in the summer.

What do you think about this? Let us know, but please keep the language decent – thanks.

Comments welcome.

78 comments so far

  • catchy in norway

    Feb 6, 2009 at 6:56 AM

    Comment #1


  • catchy in norway

    Feb 6, 2009 at 6:56 AM

    Comment #2


  • catchy in norway

    Feb 6, 2009 at 6:57 AM

    Comment #3


  • catchy in norway

    Feb 6, 2009 at 6:59 AM

    Comment #4

    it is to late for him i think,

  • Troy Stavers

    Feb 6, 2009 at 7:06 AM

    Comment #5

    Daft as it may sound, but if he regularly communicated with fans and told them his sob story, a vast majority of them would have sympathy. He is shooting himself in the foot by not doing so.
    I am still of the opinion that in buying the club, he is way out of his depth, cant afford to run it the way it should be and therefore should sell up. That may mean taking a huge loss on the sale, but in the grand scheme of things, he can easily soak up that loss and still have a vast fortune.
    There are people out there who can afford to run it the way this great club deserves, however wont be made a mug of by ashley wanting to rip their eyes out.
    He must remember this is not a car, boat or a house that he has bought which would only affect his lifestyle. No! This is a way of life for me and thousands of people not only living in the north east but also around the world.
    Do the honourable deed mr ashley and communicate with potential buyers and sell up for a realistic price.

  • Wiser_than_wise

    Feb 6, 2009 at 7:06 AM

    Comment #6

    oba martins WILL leave in the summer, there is NO doubt about that the club better have plans for replacing oba and owen who are good strikers, who that might be i don’t know with the off-pitch happenings and ramblings and just general chaos associated with this club it will be a hard task to find a replacement.


    why would a cockney fat bastard buy a tyneside club???

  • Troy Stavers

    Feb 6, 2009 at 7:20 AM

    Comment #7

    @ wiser than wise
    we have no idea for his motives but where he comes from is irrelevant. Are any premier clubs owned by local people?
    What is clear, no matter how much he communicates with us now or in the future, he cant afford to take us forward.
    We do know that there are people who can. Man city is a prime example. A kuwaiti company who took over them after ashley rebuffed a potential buyer from that part of the world.
    I look forward to reading lambias’s answers in the local rags which are expected today i believe. The worst part is tho, many will be taken in by it.
    The hard facts are, until he shows he can afford to run the club the way it deserves, then sound bites from a disgrace of a chairman doesnt wash with me.

  • Hugh de Payen

    Feb 6, 2009 at 7:28 AM

    Comment #8

    Mike Ashley is a shy entrepreneur. He shuns the press, his customers and people in general.

    That’s why he doesn’t talk to players or fans.

    If we want better communication from the club we either need a new owner or Ashley will have to appoint someone to take on that role.

    Maybe it should be the job of the chairman and manager anyway.

    Owners of football clubs in general rarely talk to the press or fans.

  • nimo

    Feb 6, 2009 at 7:28 AM

    Comment #9

    i hate to say this but does anyone else think if given wanted the club to do well he could of waited till the end of the season to come out and try and justify his demand for a move. its all well saying the club were more interested in the money but i do remember them offering him a new contract to try and get him to stay. dont get me wrong i want this board out but its not gonna happen in the current economical times so all we can really do is get behind the team and if that means getting behind ashley for the moment then so be it… COME ON THE TOON

  • Stuart79

    Feb 6, 2009 at 7:33 AM

    Comment #10

    Ashley owns the club, he shouldn’t have to go and pander to all the employees of the club.

    He has employed a Managing Director to run the clb and be in contact with fans and players ect.. As it happens that appointment was a dire appointment.

    As for NUSC they just seem to be when causing some sort of trouble!

    Why protest now? Were are in a relegation battle and need everyone pulling in the same direction!

    Complete joke if you ask me.

    I’m no fan of Ashley but the fact that he has said he’s gonna spend about 3 days a week at the club says something.

    I’m prepared to give him one more chance in the summer, if we still end up making a profit out of the transfer window and still end up with a paper thin squad it’s time for him to go. But lets wait and see.

  • Nick D

    Feb 6, 2009 at 7:44 AM

    Comment #11


    That is exactly what we do want to happen in the summer, ie a massive root and branch clear out of all of the following:-.


    Barton (never available even if you overlook all his other crap)

    I wouldn’t fight to keep any of them. Martins is probably now our only half way decent player.

    New manager: Roberto Martinez

    Retained players


    Colo Bassong Kadar

    Guti Guthrie ??? Enrique

    Lua Martins Ranger

  • The Real Entertainers

    Feb 6, 2009 at 7:48 AM

    Comment #12

    Current situation:

    Ashley: Heard from him about 3 times in 18 months!

    Llambias: WHO ????

    Wise: Heard from him once i think!

    Kinnear: When hes speaks, its with contradictions and bare faced lies….

    We have silence or lies……your choice!

  • Toonmania

    Feb 6, 2009 at 7:53 AM

    Comment #13

    Although i agree with most of the comment’s on here, i don’t agree with the fact Ashley can’t afford to run the club how it should be, if all you want is to go back to the freddy shepperd way of doing things then you sadly lack any idea of how a business is run (and yes the club is a business) yes freddy spent lot’s of money, yes freddy bought in some high profile players but he also put the club in massive debt that would have been very damaging for the club espesially at this time.
    Looking at the bigger picture and not through rose tinted,tunnel vision past history wallowing glasses, we have made a good step forward the club has no debts except what it owe’s ashley but that is only being paid as and when the club can substaniate the payment, we are in a more solvent position the say’s tottenhem (ever thought of that? d.levey has only a half of the money that ashley has NOW so yes he can afford to run the club, but it need’s to be run in a way that can stay solvent.
    Mike Ashley has a great business brain that has been proved, otherwise he would not be in the position he is now, he is looking at the longer term of things not just tomorrow and i think a few of you should do the same.
    i think we can all agree that Ashley needs to communicate a lot more, weather it be through lambias or himself, we need to know what he is going to do with the club i.e does he intend to sell up at some point soon or has he had a change of heart? and if it is the latter then we need to know what his plan is for the future.

    But at the end of the day the last thing we need is to start protesting after games and shouting our mouths off before we know what is going on, this will only have a negitive effect on the team and none of us want that OR DO YOU? as that’s all it will achive. And please put yourself in ashley’s shoes for two mins he was made to feel un-wanted,sent death threat’s would you still be there supporting your team and showing your face after that? i thought not SOME OF YOU ARE YOUR OWN WORST ENEMY.

  • cyprusmag

    Feb 6, 2009 at 7:56 AM

    Comment #14

    “We do know that there are people who can. Man city is a prime example. A kuwaiti company who took over them after ashley rebuffed a potential buyer from that part of the world.”
    This is typical of the rubbish written by Troy S,
    Man City’s situation isnt an example of anything, its a one off. We saw no example of anyone approaching Man City’s owners wealth who were willing to buy Newcastle, to think there is a queue out there willing to squander millions is naive to say the least.
    BTW the owners are from Abu Dhabi not Kuwait.

  • Nick D

    Feb 6, 2009 at 8:14 AM

    Comment #15

    It was widely reported that Ashley had rejected a bid from the Abu Dhabi group by naming a ridiculous price before they headed for Man city. I guess we will never really know.

    Ashley’s weaknesses seem to be greed, a compulsive gambling addiction and the inability to appoint the right people as far as football is concerned (Mort apart.)

    In his defense, I really like the youth policy and where that could take us, albeit not overnight and especially not with a dinosaur like Kinnear.
    But you just know someone like Wenger could have made N’Zogbia a worldbeater.

    If you have a chairman, you need a Mort / David Dein figure, not Llambias.

    If you have a DOF, you have a Houllier type figure not Wise.

    If you have a manager you have a Van Gall / Martinez, definitely not Kinnear.

    The protest achieved nothing but landing us with a dreadfully poor and appalling manager.

    There has been fault on all sides and I don’t really kn o where we go from here any more. probably the championship.

  • ginkoh

    Feb 6, 2009 at 8:29 AM

    Comment #16

    Whenever we sell Oba, I’ll lose my faith for everyone in Newcastle too.

    Ashley ‘s biggest mistake is he hire Liambias after Mort departed. He shouldn’t to manage everything in the club if he get the right man to do the job.

    But the wrong man from Ashely made the club worse and he never regret about that, It’s the most bad thing he is, We just hope he can learn from his past mistake because it’s the last chance for him. NOW OR NEVER !

  • Kash

    Feb 6, 2009 at 9:03 AM

    Comment #17

    Chris Mort is not the answer Ed!!! Every single EPL club has a proper footballing chairman or a hands on owner, apart from us! That speaks volumes, and is most definitely a reason as to why we are in the proverbial!

  • rooks

    Feb 6, 2009 at 9:04 AM

    Comment #18

    yeah he could buy the NUSC some crisps or nuts, perhaps salt & vinegar or pickled onion. Then perhaps they could go for a game of 10 pin bowling & a nice kebab. sounds beaufiful man.
    I’m convinced it will happen.

  • Guinea Mag

    Feb 6, 2009 at 9:09 AM

    Comment #19

    MA needs to communicate or put in place some one; i.e. a chairman who will communicate to the players, staff and fans of our famous club.

    I don’t buy the response, “I’m the owner, and can do whatever I please…..” as it’s not good management or the way to run a succesful business!

    MA is a good businessman and believe his ideas will be succesfull given time, but his club must start to communcate with all concerned.

    I hope there are no demonstrations inside the ground in the future as we need to be 100% behind the team. At the end of the season when we are safe, MA needs to put in place a management structure that manages the club properly (including communicating with players, staff and fans of Newcastle United, although would be appreciated if he starts to communicate now…..)

    I don’t belive either Lambias or Kinnear are the way forward for this club. However, I respect JFK as he took on the task when others would not and hoping he keeps us in the PL at the end of the season.

    I am 100% behind NEWCASTLE UNITED….

  • sirjasontoon

    Feb 6, 2009 at 9:34 AM

    Comment #20

    Game Over for Mike..bridges all smashed to smithereens,the lies,lack of ambition,the quality of players getting new contracts (Butt,Ameobi )speaks volumes really,the manager with his current track record offered a “lucrative” 3 year deal…frightening stuff if you ask me.

    I have no time for any Ashley spin,JK lies and contradictions, when I read anything they are involved in I feel physically sick..End the nightmare Mike and Leave us in peace.

  • Kash

    Feb 6, 2009 at 9:45 AM

    Comment #21

    I will be surprised if the following players are still here by the start of next season:

    Enrique, Cacapa, Barton, Martins, Owen, Duff, Smith, Geremi, and Viduka.

    All these players are on huge salaries, and if sold could bring in around £25m in transfers while those out of contract leave!

    The way the club is functioning at the minute, it seems they’re really trying to reduce all over heads, the main overhead being players salaries!

  • Toon Graeme

    Feb 6, 2009 at 9:47 AM

    Comment #22

    SJT – morning fella.

    Agreed re Ameobi. Why offered a 3 year deal on a crocked player is beyond me. Plenty of time after the season shut or got back off his sicknote.

    Set SJP on fire on Sunday. Mainly our throats as he was unbeleivably rubbish. He was injured. So what was the excuse over the last few days.

  • Toon Graeme

    Feb 6, 2009 at 9:50 AM

    Comment #23


    From a business point of view I think that it is a good idea to slash the wage bill. Especially with the crocked players we have had this season.

    If it frees up some petty cash for the next xfer window (premiership pending) I think it will be a turn around.

    MO will go (boo hoo not) Cacapa, Viduka, Geremi will go.

    I do hope that Barton stays and if smith does any good that he stays.

  • walker

    Feb 6, 2009 at 9:51 AM

    Comment #24

    spot on sirjason . whatever comes from ash or jokes mouth cant be believed . the clubs ambition is to stay in prem by the skin of its teeth on the cheap and try for a cup run to make a few quid.

  • Stardust

    Feb 6, 2009 at 10:00 AM

    Comment #25

    “Why doesn’t Mike just sit down with five or six of the lads from NUSC, quietly, over a few pints of Newcastle Brown Ale, and talk to them for a couple of hours”

    Because they continue to make a discussion into a war by demanding this, demanding that – they need to be ran far more effectively to have an impact – any debate to improve starts with the common ground NOT with opposing views.

    They accuse Mike of terrible PR and then go and do the same themselves.

    Im aghast.

  • Stuart79

    Feb 6, 2009 at 10:07 AM

    Comment #26


    I agree with regrds to NUSC and their terrible PR. They don’t seem to be helping the club in this current relegation fight.

    Although with the supporters club, I feel they are really at their wits end with Ashley and the club as they’ve requested numerous times for some sort of dialogue. Without even a “thanks but no thanks” it’s just been met with silence.

  • Stardust

    Feb 6, 2009 at 10:12 AM

    Comment #27

    Stuart “I feel they are really at their wits end with Ashley and the club as they’ve requested numerous times for some sort of dialogue”

    Only yesterday it was announced Ashley would be at the club more, theyve accepted they need to communicate more and are now speaking to the local press. (something that could have stopped a lot of their problems granted)

    At least things appear to be heading the right way in that sense and should improve even more with Ashleys involvement.

  • broon ale

    Feb 6, 2009 at 10:18 AM

    Comment #28

    stardust. funny seeing you here contributing to a mike ashley debate.

    I cant beleive you still support him! look at the state of your club man!!
    We are on our knee’s!

  • stevt_0_3

    Feb 6, 2009 at 10:28 AM

    Comment #29

    Mike Ashley to cumminicate more with the players and fans – anyone else think that its ironic that this statement came from Kinnear not Ashley or Llambias

  • Stuart79

    Feb 6, 2009 at 10:33 AM

    Comment #30


    I know you will be suprised but I’m going to have to disagree with you on something-

    “At least things appear to be heading the right way in that sense and should improve even more with Ashleys involvement.”

    I don’t think Ashley getting more involved as a chairman figure is going to help at all.

    All the problems have stemmed from a toital lack of experience in runnin a football club.

    Now we can forgive Ashley for some mistakes in the running of the club because he’s never done it before, but we cannot forgive him for NOT appointing a experienced football chairman to the post.

    That would have solved a hell of a lot of his problems.

    I think this is where Shay Given was coming from, I don’t think his criticism fo the regime is personal but a more experienced Chairman would have know how to handle things better. ie not forcing him to hand in a transfer request ect…

    They are trying to run it like a normal business ie cut throat and and taking no prisoners ect… Football is an emotive sport/business so where normal business practises can and should be adhered to there are times when it shouldn’t.

    But again my main point is he needs to appoint someone who knows football and knows the ins and outs of running a football club.

  • broon ale

    Feb 6, 2009 at 10:36 AM

    Comment #31

    stardust. you have said that things should improve with ashley’s commitment to be more involved. so…
    as have said.
    “So let’s get this right, he bought and bailed out a football club for £250m and it’s only 18 months down the line that he’s actually bothered to find out how his millions have been spent. What sort of a businessman is Ashley??

  • Guinea Mag

    Feb 6, 2009 at 10:37 AM

    Comment #32

    Excellent comments from both sides; i.e. for and against MA.

    While I am definately pr0 Mike Ashley, I do believe he’s made mistakes and his biggest mistake is lack of communication.

    The very basics for good management are:

    1. Communication
    2. Employ cost effective personnel
    3. Market a product that will sell
    4. Invest for the future

    MA has failed item-1 to date; items 2 and 3 need further review especially the removal of non-productive high money earners; while item-4 is work in progress…..

    Survival in the PL is our goal this season and this will be achieved if we get behind Newcastle United for the remaining games!

  • Troy Stavers

    Feb 6, 2009 at 10:38 AM

    Comment #33

    amazingly i agree with stardust on something. I believe ashley does not want to sit down and communicate with the fans because he knows there will be conflict at some stage. This is down to what the fans expect in terms of progress and how quickly we want to be there and the reality that he cant produce what the fans want.
    That is why, i believe, he should sell up at a price that is attractive to a potential buyer. I dont agree with tomonamia, in that there aren t any buyers out there. The trouble was he scared everyone off with his arrogance and greed when the club was put on the market.
    I am surprised that people keep saying that they want to hear his intentions for the club.
    We do know. He has told us. He has said he intends to spend 20m per season and reduce the wage bill.
    What else are you expecting to hear?
    For me, that is long term mediocrity at best. For a club our size in terms of fan base and passion, we deserve better. If it was the case that he was the best person to run and own this club then i would say, beggers cant be choosers, however, as we all know, there are people and consortiums out there who would be richer and more capable of running this great club and putting it back to where it once was. One of the top 4.
    For that reason, forget about communication mr ashley and sell up.

  • broon ale

    Feb 6, 2009 at 10:38 AM

    Comment #34

    how can any one be pro mike ashley?. can someone explain to me what i should be gratefull for?

  • coyote

    Feb 6, 2009 at 10:55 AM

    Comment #35

    any one heard anything about MA and LLambias question and answer session with the press
    I thought it was supposed to be yesterday and no surprise but silence is deafening!!!!!!!!!!

  • ian

    Feb 6, 2009 at 11:03 AM

    Comment #36

    Shay Given is probably the best example of their lack of experience in running the club, Shay is definately a professional and definately has loyalty to his employers and his club, I see Shay Given as a man who could be a top manager in the future as he handles everything effortlessly.

    The board had an opportunity to understand how Shay felt in a very reasoned and well explained manner which could have helped them understand how football players generally think.

    I have trouble seeing how good players with even the slightest possibility of top flight football would want to stay at Newcastle or how they could train to their utmost ability and try their hardest on a pitch in a club which clearly will not win anything, if the decent players start thinking of the career clock ticking away without achieving anything it is always going to be a problem at this club, if we manage to stay in the premiership.

    There are no new youths in the team, only ones from the old structure, Lovenkrands looks like the first young player with potential, he is a midfielder though and should remain in that position even though he can play at the front, otherwise we could be in another Smith situation where people question his striking ability through lack of goals.

    Apart from that there is no clear system no youths tried in the first then dropped back in to the reserves as part of any programme, just players being replaced with cheaper unproven alternatives and signing after signing in the youths with no end result or no first team promise.

    When the likes of Owen, Viduka, Butt, Barton and Martins are gone, either through retirement or leaving, I cant see where the quality will come from in this system, it all just appears to be pie in the sky dreams with no reality in it anywhere.

    I do not understand either how people can support this with absolutely no performance improvement anywhere to support this course of action.

    I still hear people talking of the old regime and blaming it on them, incredible, take away the old signings goals and replace them with the new player goalscoring percentages which are down in every single position, only Guthrie looks like he may be able to buck this trend by scoring an equal number of goals in his position, but I say might not for sure, and you are staring at relegation and the very bottom of the table, not fighting to stay up.

    Shay is the best indicator of their future problems if they have a premiership future at all, inexperience in the boardroom has created this atmosphere and Ashley created that board.

  • sirjasontoon

    Feb 6, 2009 at 11:04 AM

    Comment #37

    Morning Toon G hope all is well fella!

  • Troy Stavers

    Feb 6, 2009 at 11:09 AM

    Comment #38


    I can see why pro Ashley fans express their gratitude to him for paying off the debt. He may have had the right intentions when he first arrived and wanted to spend alot of cash. I don’t know, no one does.
    But what I do know now, from the evidence ive seen, he has a plan to fit in with his financial situation, meaning reduced wages, spending £20m per season (yet we haven’t even seen that yet) and looking at bringing in youths for the future. Those policies are no different to any other club outside of the top 5.
    Again, it is my belief, that people are out there who can take this club, the 3rd best supported in the PL, to where it belongs.
    If he put the fans and the people who love the club before his own ego and greed, we could achieve that and he would be thanked my many for doing so.

  • Stardust

    Feb 6, 2009 at 11:10 AM

    Comment #39

    Stuart – mistakes will be made by men everywhere. I agree a number of mistakes that hindsight heros can always put right.

    Many advocate like Stavers that Mike sell up – can anyone tell me just how many multi-billionaires are experienced at running a football club. Mistakes will always be made by novices, and just as our novice is learning from his mistakes, people advocate he should go.

    That rationale seems obtuse to me. The main thing is the intentions behind those decisions and I have always advocated that Ashleys intentions stand scrutiny – controversial only to those who dont take in all facts.

    Broon Ale – NUFC.coms comment is as ludicrous as I have ever heard, that quote simply demonstrates their inability to take in all facts in the scenario.

    My loyalty to the Club and Ashley is rock solid until I am badly let down, unlike in the Shepherd regime which bled the club dry – I hated them with a passion.

    The facts and decisions in light of circumstance stand for themselves, so I remain Pro Ashley – even in light of his minor mistakes which are now being blown up by hissy fitters.

    Guess I am the kind of fella you want on your side in a battle – not like many of the cowards on here.

  • Troy Stavers

    Feb 6, 2009 at 11:12 AM

    Comment #40


    Lovenkrands is 29 years old , hardly a youth.
    SBR tried to sign him 9 years ago!!


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