It’s Now Official – It’s All Mike Ashley’s Fault


Alastair Campbell has today lifted the lid on Tony Blair’s thoughts about the Newcastle United crisis.

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Tony Blair – this is what you need to do Mike – say something – please!


Tony Blair may be the most famous Newcastle supporter, and although he was born in Edinburgh in 1953, he spent quite a bit of his childhood in Durham, England, where his father lectured at Durham University.

Even at that age Tony showed good decisions, and obviously didn’t fancy Sunderland much – good move. 😀

His former right-hand man Campbell has revealed Mr Blair put the blame for the current predicament of the club firmly at the feet of owner Mike Ashley – and also the fans.

Campbell made the comments this morning on Metro Radio’s breakfast show to host Tony Horne.

He talked about how Tony thought he could do a job for Ashley:

“Alastair, I mean you must with a wry smile look on at the fallen Toon giants and everything that’s gone on there. Could you do a job for Mike Ashley?”

“I think it would be hard. The thing about this whole thing that people go on about spin and communications, and all the rest of it, in the end it’s about trying to convey a reality.”

“Funnily enough I was talking to TB – Tony Blair, a while back and he said something really really, I thought insightful, about what’s gone on at Newcastle.”

“He said the normal situation with the football club is that you have the guys on the board who do the money, you have the manager who runs the club – he runs the team, you have the players who play, and you have the fans who support the team.”

“He said what’s gone on at Newcastle, is that the fans want to be the manager, the owner wants to be a fan, the players haven’t got a manager, and the players don’t quite know where they are.”

“And I think that’s a fair summation of a not very happy situation. Mind you they are doing OK at the moment.”

Blair’s  former strategist will be taking part in this weekend’s Great North Run and raising money for Leukaemia Research on Sunday.

He said that improving the PR situation at the club was even beyond his abilities.

Well I guess it’s a tough job, but the first thing the new PR guy could do is to talk to the fans and tell them what they are trying to do.

And that’s hardly rocket science. – and that alone would be a huge step forward from what Ashley has done.

He’s completlely ignored his fans (customers) and his players (employees)  – and that alone explains why he has been a catastrophic disaster at Newcastle.

Comments welcome.



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13 comments so far

  • bowburnmag

    Sep 16, 2009 at 1:41 PM

    Comment #1

    That’s a bit close to the scissors and sticky paste Ed 😉

    I can get behind the ‘the fans want to be owners and the owner wants to be fan’ bit. Tongue-in-cheek, that’s kind of true. The rest has either got lost in translation or Blair wasn’t making much sense in the first place, because it’s about as “insightful” as a Daily Star exclusive.

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  • Dragonera

    Sep 16, 2009 at 1:46 PM

    Comment #2

    Danny Simpson

    “We’re not going to let anyone beat us and we will not roll over for anybody ”

    Absolutely love that statement from Simpson.

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  • ginkoh

    Sep 16, 2009 at 2:06 PM

    Comment #3

    Good point from TB. But we don’t want to be manager, we just need some proper manager for long-term. or we should not want it !?

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  • lesh

    Sep 16, 2009 at 2:34 PM

    Comment #4

    An owner with a real interest in the club and its customers would be a good start!

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  • Matt

    Sep 16, 2009 at 2:58 PM

    Comment #5

    Can we please shut up about Ashley?

    Has this all not been done before? Why is Tony Blair saying the same thing everyone else has newsworthy?

    MOVE ON.

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  • punk skunk...

    Sep 16, 2009 at 3:03 PM

    Comment #6

    Blahedy, blahedy, blllaaaaiiirrr!..

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  • punk skunk...

    Sep 16, 2009 at 3:06 PM

    Comment #7

    Here, here Matt!..

    …Please, FFS, it is soooooooo borin’ now!..

    …AAAAAARRRRRGGGGGGHHHHH!!!..

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  • NICK C

    Sep 16, 2009 at 4:08 PM

    Comment #8

    Tony Blair’s opinion on NUFC = The quintessential example of irrelevance.

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  • Geordie Cobbler

    Sep 16, 2009 at 5:01 PM

    Comment #9

    Tony Blair = Spot on

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  • Geordie Cobbler

    Sep 16, 2009 at 5:02 PM

    Comment #10

    and why are you’s lot having ago at what TB’s said?…his not said it to the media, its alistair campbell who’s brought it up…get a grip.

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  • waddler

    Sep 16, 2009 at 5:27 PM

    Comment #11

    Absolute tosh! Newcastle’s supporters are the most passionate in the land. The problems at the club go back for longer than l have supported them and that’s 40 years.
    The problems are in the board room and we desperately need an owner or owners who are professional in their approach to football, we also need a David Dean as chairman to produce and follow through with a plan for our clubs development akin to Arsenal’s.
    We also need what we are seeing right now from our players- total commitment to the cause.
    Blaming the supporters is a cheap and below the belt shot that sells cheap no news newspapers.

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  • Ketsbaia

    Sep 17, 2009 at 6:04 AM

    Comment #12

    Ed,

    Your headline does not at all reflect the comments made by Alistair Campbell. I’m not sure what makes anything official but reading the article, the alleged quotes from Tony Blair lay the blame with both the fans and Mike Ashley. I don’t see anything that says “It’s all Mike Ashley’s fault”.

    I hate what has happened to us under Ashley’s ownership as much as anyone else but the constant Ashley has destroyed the club and has to get out articles are getting a bit tiresome now. We want him to leave and he wants to leave and hopefully once the KK issue has been resolved a buyer will come in. No one will buy the club before then because who would buy anything if they could potentially have to stump up an
    additional £10m at a later date.

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  • chuck

    Sep 17, 2009 at 7:36 PM

    Comment #13

    Think there`s more truth in Blair`s statement than most fans are willing to admit .
    I see by the reactions from the above it has hit a few raw nerves.
    Sure blame it on, the suffern press, cockney mafia, Wise, et al.
    Truth is ignorance and arrogance from the top are the key factors in the recent demise of the club, the rest naturally follows.
    The fans ? like at any other club consider themselves to be the best in the country.
    Sure they are opinionated and vociferous, why not, at least they care and still support the team, and perhaps they are the best fans in the country.
    How many team could turn out over forty thousand fans in the Championship league ?

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