Will Mike Ashley Pay Bonuses To Newcastle Staff?

The non-playing Newcastle staff were offered a £500K bonus in May, if Newcastle could win their last game against West Brom and therefore finish 9th top of the Premier League.

Mike Ashley – will he pay out bonuses?

Since Newcastle were getting around £800K for each position they could climb in the Premier League, that seemed a good move by the owner ,Mike Ashley,

And of course, as we all know, when Newcastle went 3-0 up a minute or so into the second half, things looked good, only for Newcastle to concede three goals in the last 30 minutes of the season, and we finished up 12th in the table, and even below Sunderland.

And the Newcastle non-playing staff didn’t get their bonus.

Ashley has again shown charity with his Sports Direct employees, and the sports outlet business made a good £200M profit, and Mike is giving out a bonus of £90M, to be shared among the employees.

The employees will share awards possibly worth more than £40K, which is about twice the average annual salary at the company.

Sports Direct reported last week they had a 32% jump in profits for the last financial year, with a 6.6% jump in UK like-for-like sales.

The SD results were excellent, considering the very poor economy that exists at the moment.

So we wonder if Ashley will do the same thing at one of his other businesses – Newcastle United, if the club do well next season?

Now we’re talking about the non-playing staff  at Newcastle – some of whom were laid off when the club was relegated two years ago – we’re not talking about the players, they already make quite enough money.

We’ll have to wait and see, but most fans would like to see more of that £35M we got for Andy Carroll, paid out in transfer fees, rather than saying it has gone to pay wages over the full contracts of the players who have been signed by the club this summer.

But on the positive side Newcastle’s financial state is improving all the time, and come February we would expect Newcastle to again be one of the top 20 richest football clubs in the world.

That’s when Deloitte issue their yearly report and it will be for last season, when Newcastle were again back in the money in the Premier League.

Comments welcome.

19 comments so far

  • solano

    Jul 17, 2011 at 9:15 AM

    Comment #1

    I’ve just heard that we are actually top of the Toilet Douche Bag League for having the tightest and most hated club owner in the world!

  • solano

    Jul 17, 2011 at 9:19 AM

    Comment #2

    Oh, and a gold medal for me too! Something to show my grandkids. I’m so happy… I’d like to thank my Mam amd Dad, my schoolmasters, Lord Collingwood for giving me a sense of regional pride, Mike Ashley for showing us what evil is……


    Jul 17, 2011 at 9:22 AM

    Comment #3

    Any new news on transfer targets?

  • jaw4life

    Jul 17, 2011 at 9:41 AM

    Comment #4

    Sunday Sun (aka Mark Douglas on twitter) says we are in for Sturridge on Loan now….Mark doesn’t usually make things up, so there must be something in it at least if its just a little enquiry as to the costs of a Loan and his availability

  • eaststandgeordie1982

    Jul 17, 2011 at 9:47 AM

    Comment #5

    If this is true hope a fee is agreed to buy at the end so if he has a good season the price is the same that means we can hold onto the 10m that we had for “gamiero” and add to that

  • Klatoon

    Jul 17, 2011 at 9:56 AM

    Comment #6

    If I were one of the NUFC staff that got denied that bonus as a result of the players throwing away a 3 goal lead….grrrrrrrr

  • geoff777

    Jul 17, 2011 at 10:00 AM

    Comment #7

    Loan with option to buy Sturridge would be a great move.

    Not so keen on just loaning players.
    But a better option than buying Heskey or Cole.

    Colo to Sevilla story has cropped up again.
    Nothing in Sevilla press about this. (I live in Andalucía).
    Last time this came up (June 17th) most people here thought Sevilla wouldn’t pay anywhere near what he’s earning … so unless he’s missing the sun & tapas it looks unlikely.

    Sevilla is a great place to live if you like the sun.
    A beautiful city.

    Shameless … link to one of our websites.


  • Rotonda heights

    Jul 17, 2011 at 10:01 AM

    Comment #8

    I’ve always thought incentivised performance related pay was the way to go. It would sort out all the sick notes like Owen etc.

    Shame that as captain, Nolan wasn’t interested in earning another 10K a week if we finished 7th next season.

    On another note, I really hope rumours about Bridge are false. Too old, injury prone, on huge wages and above all just not very good…just ask west ham fans.

  • Rotonda heights

    Jul 17, 2011 at 10:06 AM

    Comment #9

    Geoff 777

    do you have any footballing contacts in Sevilla ? I run http://www.sports-europe.co.uk (shameless)
    We are looking to send a veterans football team out to Seville end of September, but the guy we used to have contacts with in Seville has now moved back to the UK unfortunately.

  • geoff777

    Jul 17, 2011 at 10:13 AM

    Comment #10

    Hi Rotonda

    No I don’t have any contacts in Sevilla.

    I just love the city. Beautiful place.

  • Rotonda heights

    Jul 17, 2011 at 10:22 AM

    Comment #11


    Thanks anyway and yes you’re right, beautiful city it certainly is, but boy can it get hot !!.

  • roy cropper

    Jul 17, 2011 at 10:31 AM

    Comment #12

    Sports Direct reported last week they had a 32% jump in profits for the last financial year, with a 6.6% jump in UK like-for-like sales.

    The SD results were excellent, considering the very poor economy that exists at the moment………

    ed – electric/gas & food prices are going through the roof – people are struggling to make ends meet & as a result they are finding themselves rummaging around sports direct for cheap crappy 70% off clothes.

    the amount of people (men & women) i now see wandering around the northeast wearing donnay tracksuits & dunlop trainers is on the up!

    that’s is how wide-load’s profits have jumped 32%

    not wanting to lower my standards or line fatty’s pockets – i do my shopping in second hand shops & would urge others to do the same.

  • dave 1961

    Jul 17, 2011 at 11:22 AM

    Comment #13

    what’s the chance the sports direct worker get the money we all know what a truthful owner Ashley is, what the chances of the £90m going the way of our £35m

  • cupiddstunt

    Jul 17, 2011 at 1:48 PM

    Comment #14

    rc @ # 12
    So your theory is SD is booming only because people cannot afford to shop anywhere else?

    So tell me Roy before the crash in the economy when everyone still thought they had money to spare, SD was growing in leaps and bounds and this was when people were not economically forced to shop there can you explain that one.

    Can I put forward a supposition that the rest of the country is not so blindly anti Ashley as a lot of NUFC supporters are, and so continue to shop at SD, if you took of your anti Ashley glasses then you would see the world in a different light.

    You are a bit like dave 1961 who is suggesting that MA is not going to give the workers the bonus because he thinks he knows MA and how he works, when all he is showing is how dumb he is. You grow business by giving incentives to the workers, the 90mil is an incentive to do better next year.

    Tell me dave what happened to the 35mil?

  • cupiddstunt

    Jul 17, 2011 at 1:52 PM

    Comment #15

    Sorry Ed forgot to add that MA had already offered the bonus at the end of last season the team let the back room and all other none playing staff down, and I believe he will do the same this season and the ones to follow he understands the benefits of incentives and will continue to use them.

  • Hoolie

    Jul 17, 2011 at 2:09 PM

    Comment #16

    The benefit of incentives is that the fat c**t won’t have to pay a penny.

  • Mc-Toon

    Jul 17, 2011 at 2:13 PM

    Comment #17

    The only reason he’s given bonuses to the Sports Direct staff is to avoid paying tax on that cash.

    It wouldnt suprise me if he had NUFC running at a loss to avoid tax..

  • roy cropper

    Jul 17, 2011 at 4:16 PM

    Comment #18

    donnay lad @ 14 – well you stick to your pals shops & i’ll stick to the charity ones.

  • giimps

    Jul 17, 2011 at 8:47 PM

    Comment #19

    The trouble with the incentive to the non playing staff getting a bonus is that it is relying on the playing staff performing well and being managed correctly.
    Pardew really fooked up bringing Smith on in the last game, we finished the league in a very good position but had done the work before the last game.
    All we had to do was leave the hasbeens on the bench in stead of giving them a shop window to show themselves up in……boy that worked well…
    Better luck this season though…..No money spent on players, 2 injuries after the first friendly….oh yeah this season will be a breeze.


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