Since Joe Kinnear came on board in mid-June and immediately embarrassed himself and Newcastle with that talkSPORT interview, things haven’t improved much, and indeed Joe didn’t produce over the summer, even though he told us he would be a terrific Director of Football for Newcastle, although few fans believed him.
Joe Kinnear – didn’t get the job done in the summer
And given the personality of owner Mike Ashley, we’ve often thought this summer about what a good Director of Football should be doing on Tyenside.
They are responsible for bringing in players to the club at all levels, so they need to be good negotiators and professional in their dealings with other clubs, where they often will be interfacing with the Chairmen and Presidents of other clubs.
But because of Mike Ashley’s tendency to be a little bit miserly, he should be able to have some influence with Mike on how much money the owner is willing to pay out in terms of fees and wages.
But Mike Ashley has the last say – and we heard that after an agreement was reached with Gomis to move to Newcastle in early August, we went back in and asked Bafe to take a wage cut – and while Joe can be blamed for that – it was Mike Ashley who made that decision.
But the other thing that is sorely missing at the top and has been since Ashley bought the club over six years is communication with the fans in terms of what we are trying to do, what a potential five year plan or a two year plan is – or do we have any plans at all to guide Newcastle in the future?
What in essence are we trying to do to become a top club in England again – or are we even trying to become a top club?
We’ve given up on Mike Ashley doing the communication since he just doesn’t talk to the fans at all, and it’s been pointed out by some of the media people at Newcastle that Roman Abramovich at Chelsea doesn’t communicate with fans either.
But Roman does his talking by paying out the money to get top stars into the club – something that Mike Ashley cannot be accused of.
So the Director of Football has to be a good communicator with Ashley, the Newcastle fans, and with the other clubs as he tries to bring good players to Tyneside – and he needs to be able to communicate and talk to Newcastle fans about what he is trying to do for the club.
And of course a top priority is that he has an excellent knowledge of players in Europe at all levels and has the contacts to go with that.
It would also help if he has some past positive links with the club – and maybe a former player like Les Ferdinand would fit the bill?
It’s debatable who would do a good job at Newcastle, but most fans have already given up on Joe Kinnear – who just hasn’t got the right personality to do what’s needed at Newcastle.
Who do you think would be a good Director of Football for us?
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