It’s Now Obvious Why Ashley Bought Newcastle


There was one question that was asked and answered at the Fans’ Forum meeting on Monday night, that explained wy Mike Ashley first bought Newcastle United Football Club, and how he is not using the club as a pawn for his Sport Direct business.

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Mike Ashley – bought Newcastle to have some fun – we don’t think so

Mike bought the club back in June of 2007 and he bought the club quickly by buying the shares of both John Hall and Freddy Shepherd for around £140M – so fast in fact that his due diligence was not very thorough.

And Chris Mort came in and took a closer look at the financial books, and there was a £100M loan Newcastle had, which they hadn’t realized existed when they agreed to buy the club.

And Newcastle at the time were paying  around £8M a year for that loan – although these days the interest rates are much lower than 8%.

That loan is now up to £129M, and we all thought it was interest free – and good for Newcastle.

But this is a significant question and answer from Monday night

“What is the saving that Sports Direct makes on advertising around the stadium?”

In reply the club released the following short statement:

“The club suggested that while it is always proactively looking to attract new commercial partners and to sell that advertising space, in the current climate it could not command a sum for that space anywhere close to the £129M invested into the club interest free by the owner.”

So it seems the fact that Mike Ashley paid off all of Newcastle’s loans and gave us it interest free, comes at a price.

And the price is that Sport Direct is advertised all over St. James’ Park, and even in the stairwell where the teams are televised before they come out onto the field.

A large Sports Direct emblem was even placed on the field before the game last Sunday, so prevalent is Sports Direct at the stadium.

And not only is that terrific advertising for Sport Direct in the UK, but it goes around the world too.

Mike has been quoted as saying he bought Newcastle to have some fun, but there hasn’t been too much fun over the last seven years, especially for the fans, and it has included our first relegation ever from the Premier League and a fight against relegation just last season.

It wasn’t for fun that Mike Ashley bought Newcastle, it was to use the famous club as an advertising vehicle for his Sports Direct business.

That’s not really what Newcastle should be being used for.

Is it?

Comments welcome.

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116 comments so far

  • John Tudor

    Feb 26, 2014 at 8:39 PM

    Comment #1

    no fun at my expense sucker

    0
  • mag

    Feb 26, 2014 at 8:45 PM

    Comment #2

    What fun fatty?

    0
  • John Tudor

    Feb 26, 2014 at 8:46 PM

    Comment #3

    The purpose of the comments is simply to allow Newcastle supporters around the world to express their views on the news of the day regarding Newcastle United.

    Please respect the views of others, even when those views are completely opposite to what you think and believe.

    And please keep the language respectable, as we are proud to have young supporters reading this blog, and finally there’s no place for religion or politics in these discussions.

    Many Thanks.

    Ed Harrison.

    0
  • John Tudor

    Feb 26, 2014 at 8:51 PM

    Comment #4

    Do5-BaG // Feb 26, 2014 at 12:37 PM cheers mate you are now being cited as co respondent in a divorce case expct the letter from my solicitor

    0
  • GeordieTwo

    Feb 26, 2014 at 8:54 PM

    Comment #5

    This will be a very interesting summer make no mistake. Mike is in for a very difficult time. He has nobody at the club he considers a true flunky anymore. He hasn’t a clue as far as football is concerned. He’s as tight as they come even with profit in his pocket. He will hate the summer because activity will be forced on him. The squad is in a shambles. Several players will leave. How to stay in 20th next season Mike? Oh dear, oh dear.

    0
  • John Tudor

    Feb 26, 2014 at 8:54 PM

    Comment #6

    explain that to your mum /wife

    0
  • mag

    Feb 26, 2014 at 8:54 PM

    Comment #7

    Real 3-0

    0
  • GeordieTwo

    Feb 26, 2014 at 8:54 PM

    Comment #8

    Should say how to stay in 10th next season but I suspect we will be a lot closer to 20th.

    0
  • jesperfuglsang - captain of the lemon crew

    Feb 26, 2014 at 8:57 PM

    Comment #9

    …but he has one heck of a tall advertisement pylon in SJP 😉

    0
  • mag

    Feb 26, 2014 at 8:57 PM

    Comment #10

    Fatty buys the club for some fun and turns it into a cemetery with floodlights.

    0
  • mag

    Feb 26, 2014 at 8:59 PM

    Comment #11

    Real 4-0

    0
  • welshgeordie9

    Feb 26, 2014 at 8:59 PM

    Comment #12

    Good evening to John Tudor and mag

    0
  • GeordieTwo

    Feb 26, 2014 at 8:59 PM

    Comment #13

    Aye he’s done one heck of a job jesper mate. It’s almost as if he’s a windup merchant for his own club!

    0
  • mag

    Feb 26, 2014 at 9:01 PM

    Comment #14

    Salutations to your good self welshie.

    0
  • jesperfuglsang - captain of the lemon crew

    Feb 26, 2014 at 9:03 PM

    Comment #15

    “…Den har jo ikke noget tøj på
    Den her friheds, kannibalisme

    Der grådigt fortærer alt der minder lidt om sympati

    Enden er nær, er enden nær?
    Når truget er tomt, bides hestene
    Er enden nær?”

    …Lets hope his reign is over soon mate 😉 not sure I can take much more!

    0
  • John Tudor

    Feb 26, 2014 at 9:04 PM

    Comment #16

    n u welshie

    0
  • GeordieTwo

    Feb 26, 2014 at 9:05 PM

    Comment #17

    Let’s picture the starting lineup for next season:
    Krul
    Santon Mbiwa Willo Dummett
    Anita Cabella ???
    Sammy De Jong Gouffy
    What an overpowering 11! And you can just imagine our bench strength I’m sure.

    0
  • jesperfuglsang - captain of the lemon crew

    Feb 26, 2014 at 9:05 PM

    Comment #18

    “…Må alle drømme briste

    uden tro, uden håb
    Med et hjerte der skriger
    Jeg kan ikke mere, jeg tror jeg bliver liggende her (her)” 🙁

    0
  • mag

    Feb 26, 2014 at 9:07 PM

    Comment #19

    Think of all the fun though.

    0
  • unicorn toon

    Feb 26, 2014 at 9:07 PM

    Comment #20

    hes taking the piss out of all us geordies and hes getting away with it because the fans are letting him by turning up every week

    0
  • welshgeordie9

    Feb 26, 2014 at 9:08 PM

    Comment #21

    Chelsea 1-1 I bet drogba gets the winner

    0
  • John Tudor

    Feb 26, 2014 at 9:10 PM

    Comment #22

    get in chedjou

    0
  • GeordieTwo

    Feb 26, 2014 at 9:10 PM

    Comment #23

    Why I bet there’s at least 20 goals a season in that team! Have a look Mike. What do you think? Too expensive to pay?

    0
  • mag

    Feb 26, 2014 at 9:11 PM

    Comment #24

    Real 5-0

    0
  • GeordieTwo

    Feb 26, 2014 at 9:11 PM

    Comment #25

    Jesper slow down mate. What are you saying lad? Can you share it with us poor English speakers? 🙂

    0
  • GeordieTwo

    Feb 26, 2014 at 9:12 PM

    Comment #26

    Perhaps a trifle pessimistic above but I just don’t have much faith in the owner as you all may have noticed. 🙂

    0
  • welshgeordie9

    Feb 26, 2014 at 9:12 PM

    Comment #27

    Mag

    Is bale playing

    0
  • JackButler

    Feb 26, 2014 at 9:12 PM

    Comment #28

    Simple solution.

    Ashley plasters SD all over SJP (like he’s already done) in return for righting off the interest free loan he’s given us

    0
  • mag

    Feb 26, 2014 at 9:13 PM

    Comment #29

    Yes he’s on a hatrick with benzema

    0
  • welshgeordie9

    Feb 26, 2014 at 9:13 PM

    Comment #30

    Good Evening Jack Butler

    0
  • jesperfuglsang - captain of the lemon crew

    Feb 26, 2014 at 9:14 PM

    Comment #31

    My team next season:

    _________________Snoutfair___________________
    Pussyvan__Wonder-wench___Lunting Agog___Groak
    ________________California-widow______________
    _________Jirble____________Curglaff____________
    Spermologer________________________Tyromancy
    ________________Queerplungers________________

    Bench:
    Beef-witted
    Englishable
    Resistentialism
    Bookwright
    Soda-squirt
    With squirrel
    Zafty

    0
  • JackButler

    Feb 26, 2014 at 9:14 PM

    Comment #32

    Good evening Mr. Welsh. How are you mate?

    0
  • John Tudor

    Feb 26, 2014 at 9:14 PM

    Comment #33

    no ffin chance he knows which side his butt is toasted on

    0
  • JackButler

    Feb 26, 2014 at 9:17 PM

    Comment #34

    John Tudor

    I know mate, he has the best of both worlds, all the advertising he wants which in turn makes him million’s plus he takes back his 129 million.

    the guy must be laughing his wobbling arse off at us

    0
  • welshgeordie9

    Feb 26, 2014 at 9:17 PM

    Comment #35

    Not bad mate, you watching any of the swans match tomorrow

    0
  • jesperfuglsang - captain of the lemon crew

    Feb 26, 2014 at 9:18 PM

    Comment #36

    “…May all dreams burst  
    without faith, without hope  
    With a heart that cries  
    I cannot go on anymore, I think I will be lying here…here!”

    0
  • John Tudor

    Feb 26, 2014 at 9:18 PM

    Comment #37

    no place for tds there then

    0
  • JackButler

    Feb 26, 2014 at 9:18 PM

    Comment #38

    Gotta say the noise from the Galatasaray fans is amazing

    0
  • John Tudor

    Feb 26, 2014 at 9:20 PM

    Comment #39

    not at me he lost 3 season tkts from my family

    0
  • welshgeordie9

    Feb 26, 2014 at 9:20 PM

    Comment #40

    I wonder where tds is tonight, I’ve noticed its a lot calmer tonight than it was last night.

    0

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