Time For Mike Ashley To Change The Way He Runs Newcastle


We were very pleased to hear that Mike Ashley went into the dressing room after the game yesterday to congratulate the lads on a very good win and a decent performance on the day – that was showing his human side and Mike needs to do more of that at Newcastle.

mike ashlet in stands against leciseter

A smiling Mike Ashley yesterday with PR man Keith Bishop on his right

But before the game the news came through that Newcastle, in their wisdom and for whatever reason, had stopped serving food in the press room, and why they did that we have no idea.

If it was money I could pay that out 19 times a season so the journalists are fed. 😀

But Newcastle’s relationship with journalists is not a good one, and it’s almost a year now since the Chronicle, Journal and Sunday Sun reporters were banned.

We often wonder how our local sports writers like Lee Ryder have been so patient over this last year – when basically they have been stopped doing their full job reporting on Newcastle United.

Mike Ashley has to stop making enemies of the journalists, and it’s about time we saw a kinder gentler Newcastle – and it would be a very good time to call a truce and end the ban that currently exists on reporters from the Chronicle, Journal, Sunday Sun, Sunday Express and Telegraph.

That would be a good first start by the owner.

One other thing Mike has not been good at in his time at Newcastle is his relations with the fans, and there is an adversarial relationship that exists with them – who after all our Newcastle’s customers.

The Newcastle club are showing signs of the personality of the owner, and that’s not surprising in any organization.

But it also hasn’t gone unnoticed that Mike has been at almost every game during our struggles this season, as he presumably tries to communicate his support to the players and manager.

The other good thing he has done is to keep the price of season tickets low, and Mike gets little credit for that, because of all the other stuff that goes on at the Newcastle club now owned by him.

Mike is funding the vast improvements to the Benton Training center,  which will be complete within a couple of years, and that’s also good.

We believe that a truce with the journalists will do a lot of good for everybody concerned, and then maybe a communication from the owner every quarter would be helpful on what’s going on at the club.

There’s no doubt that Newcastle need some good PR work, and it was interesting that London PR man Keith Bishop was sitting next to the owner yesterday – it looks like Keith told the owner to smile a lot.

And the incompetence shown yesterday with the new video screen not being attached correctly did not help the image of Newcastle United, and we are going to be fined and reprimanded for that.

It’s time Mike Ashley made some changes in the way he runs the club – and everybody would benefit.

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4 comments so far

  • Jail for Ashley

    Oct 19, 2014 at 9:03 AM

    Comment #1

    Anybody that doesn’t know already should be aware that jeff from benwell is an angry frustrated woman trapped in a particularly ugly man’s body, you will see this grotesque and drunken misfit on penywell high street shouting and bawling and bemoaning his fate.

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  • sparky55

    Oct 19, 2014 at 9:13 AM

    Comment #2

    He wasn’t showing his human side, he was congratulating his team for winning three points which means the chances of his investment significantly dropping in value was temporarily paused.

    17th is good enough for Ashley and we’re only one place away from that now on goal difference so that’s why he’s happy.

    Is was at the game yesterday in a box next to Ryan Taylors box and one of the lads was speaking to his dad who when asked “I thought Ryan was on the bench today, how come he ain’t”…his dad replied…”he is fit and Pardew wants him in the team but Ashley picks the team and doesn’t want him playing.”

    Now please don’t shoot the messenger….I did not witness this because I was stood just inside the sliding door drinking me Caffrey’s and wasn’t listening to the conversation but the rest of the lads were stunned and one or two apoplectic with rage that the fat b@st@rds reach is so far into the dressing room.

    There’s a part of me doesn’t believe it myself but three of the lads were talking to Ryan’s Dad and they were going mental when he said what he said.

    Re the game…I think the 10 seconds coverage of the highlights of the first half on MOTD just about summed it up…we were dreadful in the first half and then we had our usual 10 minute burst at the beginning of the second half, and then we went sh!te again…it was a very poor game against a very poor leicester side so although we got a much needed win, it still doesn’t in my opinion put us in a better place…perhaps mentally for the players, but not in the real world…we were proper sh!te yesterday and if we can only put in a performance like that at home against another promoted side then we really are in trouble.

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  • BiffBaffBoff

    Oct 19, 2014 at 10:26 AM

    Comment #3

    Sparky55

    Thats nonsense, Taylor wasnt in the squad yesterday because hes playing in a game on Monday..

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  • toonluvva

    Oct 19, 2014 at 11:41 AM

    Comment #4

    Ashley is not going to change his way of doing anything at NUFC. He will only act should his lucrative TV rights payments be put in doubt.

    Any thoughts that he will become more mellow is simply wishing for the moon. We are stuck with him for a long, long time. He isn’t going anywhere.

    Only relegation and a prolonged spell in the championship will see him leave, but he’ll have stripped the team bare before he finally departs.

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