Newcastle Need To Forgo Big Profits For This

When Newcastle finally release their financial results for the year ended last June 30th, maybe they will come next week,  they will show revenues of around £129.5M and profits anywhere from £30M to £50M.

mike Ashley smiling

Mike Ashley – he’s smiling at the profits – now how good our squad is

In  order to cut down the profits figure so it doesn’t look too huge, there are a number of things Newcastle could do – such as pay off some of the £129M loan the club owes owner Mike Ashley, although the owner says he doesn’t particularly want paid back anytime soon on the interest free loan.

The huge profits will come because during that financial year we made no permanent signings and brought in only two players on loan – Luuk Remy and Luuk de Jong – so not much outgoing money on players.

It included the short eight months Joe Kinnear was the Director of Football.

And we sold Yohan Cabaye for about £20M to PSG fourteen months ago, and with the revenue we get from the Premier League TV deal having increased by around £35M from the previous year, most of that will go straight to the bottom line and the profits.

We had revenues of around £96M and profits of £9.9M in the previous financial year.

nufc revenues

NUFC profits with 40M

Just to show the potential profits picture at Newcastle the above graph assumes we will make £40M for the last financial year – it could be less or more than that.

Both revenue and profits will be new Newcastle records.

But the profits came at the expense of the playing squad, and again we are struggling to field a decent side in the second half of the season, because of some of the January transfer dealings we did – which were all outgoing players and nobody coming in.

It’s the wrong way round, and rather build up the profits at the expense of the playing squad, we should be building up the squad and be satisfied with smaller profits.

That’s what happens at the bigger and more successful clubs.

But there again being successful and having Mike Ashley as owner have never gone well together, and it’s now almost eight years since Ashley took over.

And in those eight years we have finished only twice in the top ten in the Premier League.


If Ashley wants Newcastle to be successful on the field, and that’s a big if, then he has to start spending the big bucks Newcastle will be making from now on.

That’s always assuming we can stay in the Premier League.

What do you think?

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89 comments so far

  • nut meg

    Mar 19, 2015 at 8:21 AM

    Comment #1

    Ashley will pay big bucks for the sharpist accountants around so I would imagine a lot will be hidden.A great pity he doesn’t do the same for the coaching/players side of his business…..the tw*t

  • firebug666

    Mar 19, 2015 at 8:24 AM

    Comment #2

    nut meg

    Where do you think he hides the money? 😀

    It’s not just the squad that is thread bare, the coaching staff are two.

  • toonbrother

    Mar 19, 2015 at 8:30 AM

    Comment #3

    Are you sure player sales count as revenue?
    I’m no accountant but i would have thought sales minus purchase price of the player give us a capital gain but player sales should not impact our operating revenue or profit.
    In any case, In my opinion we do not need to break the bank to strengthen the squad this summer
    just sell
    Tiote (£3m)
    Cisse (£5-7million)
    Colocinni (£minus 3million)
    Riviere (£1million)

    Deeney (£8 million)
    Ayew (free)
    Mings (£5 million)


  • optimistic prime

    Mar 19, 2015 at 8:31 AM

    Comment #4

    I wonder who’ll sign a permanent contract first Carver or Ferreya?

  • lesh

    Mar 19, 2015 at 8:32 AM

    Comment #5

    Ed lives in hope.

    Why does it take nine months to publish our accounts?

  • lesh

    Mar 19, 2015 at 8:35 AM

    Comment #6


    Ashley said that players would not be capital spend but bought from revenue.

  • firebug666

    Mar 19, 2015 at 8:35 AM

    Comment #7


    Work must be done on the numbers, the minions that file through the gates on match day must never know the truth of how much money could be available for transfers.

    Err yes we did make a profit lads, but most of that was spent on developing the training centre.

  • optimistic prime

    Mar 19, 2015 at 8:45 AM

    Comment #8

    I predicted 10-13 at the start of the season, 13th maybe attainable, just.

    After watching them all year a lot are worse than I initially thought. I’d honestly struggle to name 4 or 5 of our squad I’d keep or thought where good enough for EPL.

    If a decent coach came in maybe he could change it, but if my aunty had balls she’d be my uncle.

    It’s going to be more of the same next year, I don’t think for one minute the slug will change his ways, he’ll do just enough as usual.

    The clubs money walks and bu11shit Bishop talks.

  • geordiesteve520

    Mar 19, 2015 at 8:59 AM

    Comment #9

    Toonbrother – what’s the obsession with Deeney? He’s an untalented thug who is better off in a jail cell rather than a football pitch.

  • croftus5678

    Mar 19, 2015 at 9:00 AM

    Comment #10

    ash is happy just the way it is so no need to improve !

    in fact getting darlow/lescalles/vukic back means theres no room in the squad next season in fact we have to sell perez and janmaat just to get everyone a squad number ^^ and if we get ayew in we may have to sell cisse also but its ok cos we have a lot in the youth group ready to step up.

    and with siem and rolando back to full fitness for the start of next season i’ve no doubt carver will be happy with the squad and will get the coach’s job on the fantastic work he’s done this season.

  • hibbit

    Mar 19, 2015 at 9:00 AM

    Comment #11

    toonbrother 4 players out 3 players in sorted don.t be daft were short now and your letting one more go then your bringing in it won’work you need numbers

  • Rotonda heights

    Mar 19, 2015 at 9:08 AM

    Comment #12


    The only ones I’d retain are


    Definite out tray for



    Siem De Jong ????
    Ferryra ?????

  • Marty-Toon

    Mar 19, 2015 at 9:11 AM

    Comment #13

    Why would he change his ways?
    He’s making money and the team are in the PL.
    He’s happy enough.
    50,000 Nufc fans turn up every second weekend and I really don’t know what they’re expecting to see on match day.
    They hope by booing at the end of the game will help.
    The world and his uncle knows fans are unhappy but we still show up.
    Rangers fans have shown more guts in 3months than we’ve done in 5years.
    Let’s all have Sack Pardew banners- he didn’t get sacked,he walked and were even worse now.
    Banners with cockney b’s out,hmmm that hasn’t worked either.
    Maybe 3000 fans should stop going?That won’t do anything.
    The team is a mess,the whole set up is a mess,I’d be happy to see St.James with 2000 away fans and 2000 home fans for a few months to see if anything happened.
    They’ll make promises to us that they’re trying to bring in this one and that one but it’s difficult to get em over the line.
    Blah blah blah,I’ve had enough.
    Shearer said he and his mates won’t renew the box they have.
    Hope that many others don’t either.
    Either ASHLEY does something with his 5 year plan and takes out all the stops to sort out the team and trainer along with a specialist to sort out the injury problems we always have or fans need to take action.
    No point in everyone writing their disgust on blogs and still turn up.
    You might say,follow the team not the regime rubbish.
    We know they need our support.
    Thing is that the better players won’t hang around even if you’re there because they know they will be aiming for 10th in the PL,what a joy for a pro player to be at a mediocre club.

  • croftus5678

    Mar 19, 2015 at 9:13 AM

    Comment #14

    we have some players that need to go just to stop there stupid excuses and they are players i dont think are any use to us or shouldnt be any use to us i should say ! they are;

    colo/willo (sadly we have no hope of either of these 2 going though as they are usefull to some extent)
    chucky (if there not going to play him)
    river (my personal opinion)

    thats atleast 6 realistic squad numbers taken up by players who are under avg imo.

  • Marty-Toon

    Mar 19, 2015 at 9:14 AM

    Comment #15

    Toonbrother .
    You must be on the books at sports direct to want to weaken the team.

  • croftus5678

    Mar 19, 2015 at 9:22 AM

    Comment #16

    we talk about clearing out the rot and its clear we have a fair few very under par players in the squad but this is what ash has got us fans doing now in weakening our team not strengthening it because we dont want to hear those stupid excuses coming from the club so we prepare ourselves for them !

    if we had kept our best players and made an effort to keep damba ba /debuchy / carroll / enrique ect and made the promising signings we have made then we would have been looking at winning things for a change.

  • Rotonda heights

    Mar 19, 2015 at 9:26 AM

    Comment #17

    i would be much more optimistic about the likes of kemen, armstrong, roberts, satka etc coming through if they had top line coaching.

    I think the crux of the problems is largely inadequate coaching to develop players.

  • croftus5678

    Mar 19, 2015 at 9:32 AM

    Comment #18

    @17 rotonda

    i agree

    think our only decent coach is woodman but the rest if we have this sort of setup where we want the best before they are the best and we wont buy established players as ashley has demonstrated then we need as you say the best coaches !

    its worth paying them a decent wage rather then having wasted money on players in our squad.

  • optimistic prime

    Mar 19, 2015 at 9:48 AM

    Comment #19


    Cisse- I think his knees done.
    Sissoko- not bothered like he isn’t
    Krul- zero improvement in kicking

    I’d give the others you mention a chance but those 3 above would be off.

    SDJ Anita and Cabella would also get another chance.

    All in all there’s not one I’d break the bank for or be desperate to keep.

  • jayphoto

    Mar 19, 2015 at 9:52 AM

    Comment #20

    @rotonda – not sure it’s the coaching that lacks. John Carver is a highly qualified coach, more qualified than most actually. I think the problem is we have a coaching staff who can coach but have no footballing vision. Take Krul, he makes the same awful kicking mistakes every game yet it never gets sorted! Pretty sure a monkey could coach Krul not to do that anymore but it’s like the staff don’t realise.
    Usually a coach is told by the manager what to work on with what players. We don’t have a manager tho….
    pretty sure our training sessions are what horse racing would be like without jockeys…. just donkeys wondering round aimlessly

  • Novocastrian66

    Mar 19, 2015 at 10:00 AM

    Comment #21

    I reckon Tiote, Sissoko and Cisse will leave in the summer. Janmatt could be another to go.
    Our defence and forward line need an overahual while our midfield lacks any real quality.
    We need massive expenditure in the summer just to stand still.
    Oh and we need a manager.

  • optimistic prime

    Mar 19, 2015 at 10:00 AM

    Comment #22

    Qualifications in football mean sweet FA.

    I could do those courses does that mean I’m automatically on par with Alex Ferguson or SBR?

    How many of the successfull managers in England actually did the FA’s coaching courses and how many got them through grandfather rights?

  • beermonkey

    Mar 19, 2015 at 10:05 AM

    Comment #23


    as far as the ffp rules are concerned player sales count as revenue this is how Chelsea are getting round the ffp rules read something the other day without selling any1 they still have 40 mill to spend before they get near there limits on the ffp

  • jayphoto

    Mar 19, 2015 at 10:19 AM

    Comment #24

    @optimist prime – thats what i was getting at mate. The ability doesn’t come from knowing a 1000 drills. Comes from being able to see and highlight where a player and team needs work. I’ve no doubt our coaching staff could run the appropriate drills to improve players we just lack someone to see where needs improving and where the flaws are.
    I find our coaching staff puts too much importance on bulking up and running around a lot and off the ball work. specially under pardew.
    Wouldn’t shock me if they training ground only had 1 ball that was just used for a match at the end of training

  • Ibizatoon

    Mar 19, 2015 at 10:22 AM

    Comment #25

    Jayphoto…I’m not ITK, but I have heard that from the last years profits (soon to be announced) that the club have re-invested said profit and now have up to 5 balls for training.

    There’s progress for you.

  • tequilamag

    Mar 19, 2015 at 10:24 AM

    Comment #26

    Uefa A Pro license Applicants: Must typically have experience in the professional game (or women’s equivalent) at a senior level as either a player (minimum five years’ experience), player coach, coach, assistant manager or manager

  • jayphoto

    Mar 19, 2015 at 10:25 AM

    Comment #28

    ibizatoon – i like your optimism but I heard an add on to that rumour that the club is also loaning 2 of those balls back to sports direct for a year.
    Also those balls were on a buy 2 get 1 free offer. But in Newcastle we all know that anything that is free actually cost more than everything else put together. Ashley had to dig into his own pocket for a bag for life aswell and now the club owe him another £80 million.

  • croftus5678

    Mar 19, 2015 at 10:28 AM

    Comment #29

    @25 ibiza

    the full story behind that is that ashley sold the leather footy for and replaced it with 5 99p floaters buddy ! (as with everything with ashley if it looks good on paper 😉 )

  • optimistic prime

    Mar 19, 2015 at 10:29 AM

    Comment #30

    Jay photo

    That sounds like it’s straight out of fat SAMs coaching book.

  • Ibizatoon

    Mar 19, 2015 at 10:30 AM

    Comment #31

    Jay & Croftus…Ah man, that is disappointing. Here I am, getting all excited about our clubs strides forwards only to be told it’s just more rubbish.

    We want our 5 balls! We want our 5 balls!

    Riot time people.

    There, that’s my contribution done for the day 🙂

  • beermonkey

    Mar 19, 2015 at 10:31 AM

    Comment #32


    I could go and do a photography course I could learn how to take a photo’s but they will still be naff as I don’t have an artistic bone in my body,
    on paper some of our coaches should class but they are dire
    I read Fergusons book not long ago and in there he mentioned taking in coaches from other so they could learn how they do things I also have seen barca do this so I would imagine most of the elite clubs do this

    its been said that shola is an intelligent person and wants to go into coaching maybe management
    why not send him to these top clubs to learn and help set something up with us, put the right way this or bench warm with pards I am sure a few months paid in Barcelona would win

  • mindshaft

    Mar 19, 2015 at 10:32 AM

    Comment #33

    Review of current first team

    Krul – sometimes great, sometimes awful – 7/10
    Janmatt – decent first season – 7/10
    Willo – championship at best – 6/10
    Collo – past it for premiership – 6/10
    Haidara – poor – 5/10
    Obertan – really poor – 4/10
    Colback – sideways player – 6/10
    Sissoko – Mr no show – 7/10
    Tiote – seems to want to overelaborate these days 6/10
    Cabella – flatters to deceive – 6/10
    Cisse – our only goalscorer – 7/10
    Riviere – striker?? – 4/10
    Perez – fox in the box – 7/10

    Carver – no idea – 3/10
    Stone – even less of an idea – 1/10 ( for remembering the way to the ground)

    Overall – we’re probably a 6/10 team and deserve to be in lower mid table places although with Carver it’s more 4/10 and likely relegation…

    You can’t polish a turd and we have lots of em

  • tequilamag

    Mar 19, 2015 at 10:35 AM

    Comment #35

    PL management is the the pinnacle of a very competitive industry. I am not going to denigrate Carvers abilities so lightly.Having said that people find their level and sadly for Carver he is below the level of being a Newcastle manager

  • tequilamag

    Mar 19, 2015 at 10:37 AM

    Comment #36

    OP meat of the article is that he has few options. I don`t think that is in any doubt.

  • jayphoto

    Mar 19, 2015 at 10:38 AM

    Comment #37

    @optimistic prime – just something we heard a lot about under Pardew and a bit from Carver. Heard him mention bulking up for Yanga-Mbiwa, Cabella,Vuckic, Ameobi, Ferguson, armstrong, Anita and Gosling. Seems to be something the coaching staff put great importance on. Interesting that Man City have never tried to bulk up David Silva nor have Arsenal tried to bulk up Walcott, Rosicky or Cazorla. Even Stoke have left Bojan Krkic to his small size and he was having a great season.
    Seems to be a dinosaur mentality. Being light and small never seem to hamper Xavi or iniesta when they play english clubs.

  • Blofal

    Mar 19, 2015 at 10:41 AM

    Comment #38

    Whilst I do understand why everyone is so pessimistic, there are some stupid comments flying around.

    The club are not stupid and will not sell every good player we have like some are suggesting because they want to remain mid table.

    -Cisse will stay because he is our ONLY proven goalscorer. If we come across another expect him gone in the summer though.
    -Sissoko can’t be sold for anything but silly money as without him we are relegation fodder. The club know that.
    -Krul is one of the best keepers in the PL and without him we would be in a relegation battle right now. He won’t be sold.
    -Tiote will quite possibly be sold because the club will view Abeid as his replacement.
    -Elliot might be sold and replaced by Darlow
    -Anita should be sold.

    Guit, Raylor, Marveaux, Mbiwa, Santon have either been sold or their contracts will not be renewed. And I think a knife will be taken to the reserves in regards to all those players approaching 21yrs old that are not going to make it like Campbell, Bigirimana and Ferguson.

    Only one senior CB will be bought in. The club will hope that Colo, Willo, Dummett, Saylor and the new signing will be enough whilst they wait for Lubo Satka and Curtis Good (whose been injured for over 12 months) to come through. Expect a couple of young fullbacks bought instead as backup for Haidara and Janmaat.

    Midfield the club will view as generally ok but we need better wide players which is why they are after Ayew. They will hope Cabella, Perez and De Jong will provide the creativity.

    In attack I expect we will sign a couple of strikers. But good strikers aren’t exactly a dime a dozen so it will be interesting to see how we go considering how frustratingly frugal the club is. Lacazette is the best attainable striker for me… but I think he is aiming higher than us making him… well unattainable I guess.

  • jayphoto

    Mar 19, 2015 at 10:47 AM

    Comment #39

    I just don’t think Carver is a manager full stop. Some people no matter how talented they are at their jobs don’t possess the leadership skills or management skills to manage successfully in any profession. I’m one of those people myself actually.
    Think people like Brian Kidd have fallen into this category too and its the reason i’d give Clement a wide berth in the summer.
    Not saying all Assistant managers make bad managers, they don’t, but theres a difference between being an assistant for a few seasons to learn the trade and then being an assistant for 20 odd years. Carver is very pally with alot of the players. Hes spent 5 years being their mate, i highly doubt the kind of guy he is that he’s going to be able to switch to an air of command with this group of players. Even in Sir Bobbys days the players didn’t respect Carver though many liked him. Carvers your mate down the pub, not the manager at your job.
    Personally if the club were going to take a chance on unproven manager i’d have tried to get Gary Neville for 6 months. His role on sky has shown hes astute to spotting tactics and positioning. Out of all pundits he seems to have a real understanding of the game.

  • jayphoto

    Mar 19, 2015 at 10:57 AM

    Comment #40

    @Blofal – agree with most of that aside from the Krul comments. Tim makes some good saves, but so does any premier league keeper at times. From what i’ve seen of Darlow I think he’s being primed for #1 spot. Probably not at the start of the season but from either January or the 2016 season! Think Krul might replace Lloris at spurs or De Gea at man utd.
    Personally i think Krul is solid. His premier league experience makes him attractive to teams and when he’s on form hes a force of nature but based over the course of a whole season I would say he makes more mistakes than Courtois, De Gea, Cech, Hart, Lloris, Begovic, Forster and Howard.
    Krul this season has been around the level of Adrian, Fabianski and Heaton. (worth noting those players are all having a decent season so it’s no slight, Heaton has possibly well out performed Krul this year)
    Krul has the potential to be far ahead of a mid to lower table keeper but his distribution is possibly the worst in the league which is a big part of Goalkeeping.


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