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New Improved Premier League TV Rights Deal – Good Or Bad For Newcastle Takeover?

We read the article in the Chronicle today on the new TV rights deal for the Premier League being announced as early as today.

It seems the bids are now in and the PL will choose the winners.

The last package was for £5.1B, and that could go up significantly for the next three years starting in the summer of next year.

And then each PL clubs will get even more than the £100M to £200M they receive today, depending on how well they perform in the league.

That compares to the £7M each club gets at the end of the Championship season.

If the deal does come in a lot higher than perhaps there will be more than the one bidder who will want to buy Newcastle, once we are safe as a Premier League club for next season.

Mike Ashley – will he really sell Newcastle?

Amanda Staveley and her PCP Partners group was the only group who bid for Newcastle last year, and that went on far too long before Mike ended it all towards the end of the year and said it had all been a waste of time.

So if the deal goes higher, it will be good because Newcastle will get more money if we stay in the top flight.

But there could be a real problem if it comes in a lot higher than last time.

It could cause Mike Ashley to do one of two things:

  1. Decide he wants more for Newcastle than the £300M or £350M he has reported to be willing to accept if the money is paid up front – that will make it harder to sell the club
  2. The disaster scenario is that the owner realizes that with Rafa still in charge, Newcastle could be worth a lot more in a couple of years time and holds off on selling the club

There’s also a decent chance Mike Ashley will eventually take the club off the market even though we know he’s telling everybody he’s sick of owning the club and wants to sell.

And that fans desperately want him to sell.

Mike Ashley likes to make money, and Newcastle could be worth a lot more than it’s worth today if Rafa is (finally) given some decent money to spend in the coming transfer windows.

What do you think?

Comments welcome.

73 comments so far

  • Rotonda heights

    Feb 13, 2018 at 3:48 PM

    Comment #1


    if ash stays beyond the summer, rafa is gone. end of.

  • Average_Contents

    Feb 13, 2018 at 3:51 PM

    Comment #2

    Definitely a bad thing.

    The fat cnut will want more for us.


    Fat slug out!

  • sickandtired

    Feb 13, 2018 at 3:54 PM

    Comment #3

    The club will never be worth more than someone is prepared to pay for it. In 11 years, PCP are the only ones to have made an actual bid.

    No takers at £400 million in 2008. No sell off when first relegated and the price was chopped to £100 million or less in 2009. (the Barry Moat saga).

    With an owner who will not invest then the club will never be assured of retaining PL revenue – and he’s proven, and publicly stated, he won’t be putting any money in. Ashley will lurch from near disaster to actual disaster season after season.

  • Tsunki

    Feb 13, 2018 at 4:18 PM

    Comment #4

    Ashley has effectively zombied the club now i doubt he will do any more than leave it in cruise control wiping its own nose come what may from now on.

  • twotonearmy

    Feb 13, 2018 at 4:20 PM

    Comment #5

    “WHEN” we retain our place in the league, I really want to see what excuse fatty has to say he can’t give us decent transfer funds. If we go down he’ll say we don’t have the money to stay afloat, if we stay up he’ll assume as always that a shoe string budget is all that is needed to stay in the money.

    No ambition, doesn’t matter how much we are making in the championship or the prem…

  • dig-n-dig22

    Feb 13, 2018 at 4:26 PM

    Comment #6

    Jib#66 previous post
    Trevor hockey played for Sheffield Utd ,they had a decent sid,e some good players, Tony Currie to name one. We lost 2 1 Tony Green had a blinder , not sure what year, maybe 73.

  • Bigjim67

    Feb 13, 2018 at 4:28 PM

    Comment #7

    I believe (or is that hope)? that the takeover will happen in the summer. We will be an attractive proposition for anyone with the cash to invest in the squad, the only problem could be Ashley pocketing the TV money and leaving us with only any money made available by new owners. If he decides to take the club off the market i can see Rafa gone and another relegation struggle the following season. He can’t be that stupid, knowing the supporters hate him already, or is that what he’s about? Strange fella.

  • 9

    Feb 13, 2018 at 4:31 PM

    Comment #9

    He clearly lost all interest in NUFC some time ago, and I’m sure he’ll be greatly relieved when somebody gives him a good enough offer that he can clear off without having lost money. It’s beyond his and anybody else’s powers to persuade anybody to do that, however, but in my honest opinion we would be a magnificent bargain at anywhere near the sums previously mentioned. I guess I must be wrong in this, otherwise somebody with money and sense would have stepped in………………….Ho Hum………

  • Jib

    Feb 13, 2018 at 4:33 PM

    Comment #10

    It was the blades not the the owls
    I knew he was from Bradford
    sorry Trevor

  • Belfast

    Feb 13, 2018 at 4:40 PM

    Comment #11

    I’d read a few articles suggesting it wouldn’t be increasing by much. Sky and Bt seem to be on better terms now.
    So hopefully there’s a sneaky backdoor arrangement between the two parties that keeps the money down and the gravy train comes to a halt.

  • barkel

    Feb 13, 2018 at 4:46 PM

    Comment #12

    Belfast –

    I think it’s the likes of facebook, youtube, amazon etc. that will force the deal up higher. There are far more options available than in the past. I reckon with the huge amounts of money available there should be more of a trickle down to the lower leagues, its incredible the difference between mid table in the Prem and the Championship & it doesn’t look like there is any way to close the gap without the TV deal being shared out among them. Look at us, we were out of the prem for 2 out of the last 10 years and now we can’t compete financially with stoke (allegedly)

  • toonluvva

    Feb 13, 2018 at 4:52 PM

    Comment #13

    Until Mr Ashley comes to his senses and offers NUFC at a reasonable price there will be no sale.

    He’s probably rubbing his hands with glee at being paid even more to advertise SportsDirect.

    When the summer transfer window has closed, I’d be surprised to see Mr Benitez still at the club.

  • chinleymag

    Feb 13, 2018 at 5:01 PM

    Comment #14

    dig~in-dig22 at #6 27/12/72 Hibbit scored for us First game the following season we beat Wolves 2 1 and Tony Green had a blinder then . One of our really top top players and if he had stayed fit lord knows where he would have taken us. Got his knee crunched against C Palace a few weeks later and that was that.

  • hibbit

    Feb 13, 2018 at 5:10 PM

    Comment #15

    two of my all time favorites
    Terry both on and off the pitch(my mams next door neighbour) absolutely a great guy and a great player
    Tony the best player i’ve ever seen in a black and white shirt pure quality
    would be a £200m player now a days

  • Nostradamus the Geordie

    Feb 13, 2018 at 5:12 PM

    Comment #16

    If Newcastle stay up Ash will take full credit in his amazing negotiating skills and will tell Rafa, you don’t need to buy all these players you just need someone like me to get them in on loan. But here’s 10 Million so you can purchase someone to save face with the fans. Oh Rafa anyone you sell you can use that money too for purchasing players, shouldn’t be that difficult as I have shown you how easy it was in Jan when I had to step in and save the club with just loan signings as you didn’t have much going on. With that Rafa will walk up to Mike and knock him the F#@k out, howay the Rafa. Or Ashley will surprise us all and sell the club as he has to much business he’s trying to do in the states.

  • jane

    Feb 13, 2018 at 5:24 PM

    Comment #17

    if we stay up it would be in our interests for the money to go up if we are on the gravy train.

  • Tsunki

    Feb 13, 2018 at 5:30 PM

    Comment #18

    In one place I lived as a lad we had the north east coast railway line at the bottom of the garden. I never once saw this Gravy Train go past. Probably when i was asleep -a bit like the Royal Mail one i guess.

    Must be a health and safety nightmare loading up tankers with hot gravy. Unless they just put it in cold and then heat it up after they take it off. Hmmmmmmmmm.


  • Transfer Sage

    Feb 13, 2018 at 5:34 PM

    Comment #19

    First of all, as I haven’t posted since before the weekend, it was a great win and a well managed game. Looked very solid, rode our luck at times with them having a few good chances but you always need that in any game. Great performance by all.

    As for the TV money, it’s irrelevant. All it does is push up wages and transfer fees, no club actually sees the benefit as costs simply rise.

  • lesh

    Feb 13, 2018 at 5:46 PM

    Comment #20

    Belfast @11

    I’d read that BT haven’t hit the viewing figures they’d hoped for and are concerned that Prem viewing subscriptions didn’t justify the outlay on the Prem.

    Add to that reports that the likes of Amazon, Facebook et al weren’t convinced they’d have the market for the Prem and the TV deal might not be as big as some are anticipating.

    Together, those things might explain the second round of bidding.

    I’d be happy with a marginal increase but not so much that Ashley gets really greedy.

  • Jib

    Feb 13, 2018 at 5:53 PM

    Comment #21

    Jack Colback has lashed out at Rafa Benitez saying he showed him “no respect” and that he was left feeling like a “number more than a human being”.

    However, the Newcastle boss has rejected the midfielder’s serious allegations and insisted
    speaking to the Chronicle,
    “I am telling you that we treated him with 100 per cent total respect. A lot of respect.”

  • Tsunki

    Feb 13, 2018 at 6:27 PM

    Comment #22

    Hmm define lack of respect. I can imagine fiery jack getting uppity with a top class manager telling him like it is and that he has no future in his plans but i wouldn’t think Rafa has got where he is by being a git with professionals. For”lack of respect ” maybe substitute “a few home truths”

  • Tsunki

    Feb 13, 2018 at 6:28 PM

    Comment #23

    Thanks for liking my gravy train post Jane. You always knew you wanted to 😉

  • Jib

    Feb 13, 2018 at 6:32 PM

    Comment #24

    The phantom blog-killer strikes again

  • toon kk

    Feb 13, 2018 at 6:40 PM

    Comment #25

    I agree the extra money just pushes prices of players, wages, costs etc up.
    But MA will probably think twice about selling up now. He’s a greedy business man and will think of extra money in his account. Nufc won’t necessary benefit we’ll still be run on a budget.

  • Jib

    Feb 13, 2018 at 6:44 PM

    Comment #26

    Ashley wants to sell
    PCP want to buy
    If they failed to reach agreement
    before the window it makes sense
    that they agreed to wait to see what
    the next 4 years TV money will be.

  • Jib

    Feb 13, 2018 at 6:47 PM

    Comment #27

    Red Star vs CSKA closing to a goalless
    Doesn’t augur well for the next matches tonight

  • Chancel be a fine thing

    Feb 13, 2018 at 7:00 PM

    Comment #28

    1st legs often cagey affairs.

  • Jib

    Feb 13, 2018 at 7:07 PM

    Comment #29

    I fear for Spurs in Turin
    Both sides playing
    4 – 3 – 3
    Juventus have only conceded
    20 goals all season

  • Tsunki

    Feb 13, 2018 at 7:07 PM

    Comment #30

    Well that’s sky and bt’s piggy banks emptied. £4.6 billion gone. Wonder what the remaining two packages are?

  • Jib

    Feb 13, 2018 at 7:08 PM

    Comment #31

    Only 37 minutes to KO

  • DaveD1000

    Feb 13, 2018 at 7:16 PM

    Comment #33

    Package F: 20 matches from one Bank Holiday and one midweek fixture programme
    Package G: 20 matches from two midweek fixture programmes

    6:04 PM – Feb 13, 2018

  • welshgeordie9

    Feb 13, 2018 at 7:34 PM

    Comment #34

    I knew all along Rafa would get it right.

    In Rafa we trust.

  • Jib

    Feb 13, 2018 at 7:47 PM

    Comment #35

    Happy Shrove Tuesday
    Enjoy your pancakes

  • Jib

    Feb 13, 2018 at 7:49 PM

    Comment #36

    Spurs 1 down already
    oh dear

  • RobLeenio

    Feb 13, 2018 at 7:56 PM

    Comment #37

    I think that TV deal is pretty good for us. A rights deal of £4.64bn with 2 minor packages still to be sold means the total won’t be too much higher than last time so the money available to each club won’t increase very much. The rotund one can’t put his price up so G2’s favourite Yorkshire woman can put in an asking price bid with no clauses when we’re out of danger and Jib’s plane full of Arabs can come in to land. Job done

  • Tsunki

    Feb 13, 2018 at 7:57 PM

    Comment #38

    I see one pancake has landed already

  • Tsunki

    Feb 13, 2018 at 7:58 PM

    Comment #39

    More like a waffle really…

  • Jib

    Feb 13, 2018 at 8:00 PM

    Comment #40

    Juventus 2 Spurs 0
    not even quarter of an hour gone


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