web analytics

Newcastle Get New Commercial Sponsor

Newcastle have entered into a commercial deal with global investment platform eToro.

Here’s their website for some information on the company.

We need more commercial deals like this to bolster our commercial revenue which should be a lot more than it is and lags way behind the top clubs in England.

If we can get the commercial income growing then hopefully, there will be more transfer money for Rafa Benitez to spend in the future – if he decides to stay on Tyneside.

Mike Ashley – Newcastle owner

Newcastle will receive their payments from eToro in bitcoin currency.

This is some of the announcement reported on the Newcastle website:

Newcastle United have become one of the first Premier League clubs to launch an innovative commercial partnership with global investment platform, eToro.

The landmark deal will be paid in bitcoin – the first and largest cryptocurrency – and will see eToro become an official club partner.

As part of the new partnership, the company will gain global exposure through an extensive range of marketing opportunities including matchday LED boards, player access, tickets and digital rights.

eToro’s branding will also become a familiar sight across the Premier League after simultaneous deals with Tottenham Hotspur, Crystal Palace, Southampton, Brighton & Hove Albion, Cardiff City and Leicester City were announced.

eToro is a global investment platform that enables people to invest in cryptoassets, alongside more traditional financial instruments such as stocks and commodities and it currently has a community of more than ten million registered users.

Newcastle United’s head of partnerships, Dale Aitchison, said the following:

“We are delighted to welcome eToro to our family of high-profile commercial partners.”

“This is a leading player in an emerging industry and we are looking forward to exploring opportunities in cryptocurrency and technology together.”

As an example, below is the Newcastle total revenue from the 2014-2015 financial year with revenues around £130M.

Broadcast revenue (money we get from the Premier League for TV rights) was more than that of commercial and matchday revenues put together.

One area where we lag behind is with the commercial revenues of the club.

The Broadcast revenue for Newcastle has increased since 2015 and in the last financial year it was around £123M and is the major revenue driver for Newcastle United.

Why Newcastle argue on transfers over half a million here or there for a player Rafa wants baffles us.

Newcastle seem to look at each transfer as a single deal and never look at the big picture.

That’s likely another thing Rafa wants to change if he agrees to stay.

Finally, with bitcoin being a bit unstable (understatement) in its fairly short lifetime the Chronicle have reported this today:

“It is understood that there are assurances written into the contracts so that, even if the price of Bitcoin did collapse, Newcastle – and the other six Premier League clubs – would still receive the equivalent level of payment.”


Comments welcome.

15 comments so far

  • Ron Knee

    Aug 21, 2018 at 11:53 AM

    Comment #1

    “Cryptocurrencies are a (sic) highly volatile, non-regulated and are not appropriate for all investors. Trading cryptocurrencies is not supervised by any EU regulatory framework. Your capital is at risk.” (NUFC website)

  • The overrated Frenchman

    Aug 21, 2018 at 11:56 AM

    Comment #2

    Lee Charnley will be wondering if you can use these bitcoins in the gas meter…

  • Geordie-john

    Aug 21, 2018 at 12:03 PM

    Comment #3

    If we can get the commercial income growing hopefully there will be more transfer money for Rafa Benitez to spend in the future – if he decides to stay on Tyneside.

    REALLY ???

    More like GREEDY COCK-ney FATMAN will get more money to spend on the likes of House of Fraser funded by NUFC and More money to spend in casinos or to salt away en route to his next USA adventure again no doubt funded by NUFC
    NOWT for Rafa . Same old shit. Crumbs from the table.

  • NUFCadon

    Aug 21, 2018 at 12:05 PM

    Comment #4

    This is good business. Bitcoin price is at rock bottom at the moment, any money paid could rocket in value. Yes before the wingers come on, I know it could also go down but bitcoin is not going to stay down its going for $6.5k at the moment, less then a year ago it was around $20k and its almost a certainty it will get back there. etoro is a great company, I use it for my investments

  • RobLeenio

    Aug 21, 2018 at 12:09 PM

    Comment #5

    Aug 21, 2018 at 11:44 AM
    Comment #44
    There’s a thing
    At one stage in last night’s
    U23 game versus Sunlun
    NUFC had 10 geordies
    on the field !!!!!

    Jib, and every one of them could play proper football. Ben Dawson is working some magic with these kids.

    What’s more, they’re now playing with confidence, at least they were last night. A coincidence that this turnaround has happened since Beardsley was suspended?

    Non-Geordies playing:
    Freddie Woodman (Ex-Palace)
    Stefan O’Connor (ex-Arsenal)
    Elias Sorensen (Denmark)

  • RobLeenio

    Aug 21, 2018 at 12:11 PM

    Comment #6

    Apparently Lee Clark was in the crowd last night. I wonder if the club are looking to give him a youth coaching role?

  • switch365

    Aug 21, 2018 at 12:15 PM

    Comment #7

    Increasing revenue may attract another buyer, but don’t be fooled in thinking it will make any difference in the funds Rafa will be given in January. ( he won’t be here the following season if Cashley still is).

  • Lee Charnley Bunga Party

    Aug 21, 2018 at 12:17 PM

    Comment #8


    Another great sponsorship deal which doesn’t translate to any investment in players or infrastructure at the club!!

    A bit like the FUN88 deal which was supposed to be our biggest deal in our history and the BT and Sky TV money…….

  • Optimistic Panda

    Aug 21, 2018 at 12:27 PM

    Comment #9


    How is Bitcoin represented on a tax form?

  • jayphoto

    Aug 21, 2018 at 12:27 PM

    Comment #10

    like it… soon newcastle will be the first completely cashless club in the world…money coming in can be bitcoin, money going out will be Monopoly money…

  • jayphoto

    Aug 21, 2018 at 12:34 PM

    Comment #11

    Was a shocker on sat wasn’t it! Off days for many, Lascelles and Clark played well though (and im really not a fan of clark)
    Thought even Rafa had a bit of a tactical off day.
    That said, we were 0-0 with a 90th minute penalty, leads me to think we’ll pick up some grind wins this year. Need to get Rondon in there pronto tho…Perez looked massively off too, saw Rafa say Muto is playing against Perez for starts, can only think that means we’ll be 4-4-2 as Muto is really not a 10, hes more of a vardy chase into the channels guy.
    Gotta say..Manquillo puts in strong contention as one of the worst toon players I can remember, must have one hell of an agent to have the previous clubs hes had (bar sunderland) Athletico, Liverpool and Marseille? bloody madness

  • Lindisfarne

    Aug 21, 2018 at 12:34 PM

    Comment #12

    As an exNUFC player i have an inherent liking for Lee Clarke and enjoyed his success at Huddersfield, BUT I am not sure he really has the qualities to make a good coach. I get the impression he has the type of personality to galvenise a dressing room but not particularly astute tactically or individually with players.

  • Lindisfarne

    Aug 21, 2018 at 12:42 PM

    Comment #13

    I wish the Cup game was tonight rather than next week so we could put the Cardiff match behind us. However, we did not lose unlike last season when succumbed far to often in similar circumstances.

  • bosamuelson

    Aug 21, 2018 at 1:55 PM

    Comment #14

    Don’t use Etoro for trading anything, the spread is super high. Best for security and user-friendliness is binance. Have been a user of both for ages. Coinbase is normally used to buy the Bitcoin etc in the first place. Little tip, is is going down further but be set up and ready for it. Here are my links to both sights, I really wouldn’t both with Etoro.
    Binance: https://www.binance.com/?ref=15575765 Coinbase: https://www.coinbase.com/join/5a2ee9c5e6a89200c7b0cc6b

    Have Fun 😉

  • manni

    Aug 21, 2018 at 2:51 PM

    Comment #15

    When my cryptos make me a millionnaire i will promise to buy Newcastle and have you all on the board of directors ! Lol


You must log in to post a comment.