Peter Silverstone, head of the Commercial deals at the club, told the Fan Advisory Board at the end of last month the top priority for Newcastle is now to do a deal with a training kit partner.
In the past, the partner who had the names of the shirts (like SELA has now at Newcastle) did the deal for training too, but the top clubs these days are separating the partners for the jersey worn during games from the players’ training kit.
That adds up to more commercial revenue for the clubs.
This is what Peter Silverstone said in a meeting with the club’s fan advisory board last month:
“Securing a training kit partner is a top priority for commercial partnerships,”
“If we can attract global partners, they can help us to activate and attract new fans in previously unreached markets.”
“Adidas, for example, is committing to supporting our growth globally and from a brand perspective, it will be a watershed moment for the club.”
“Ultimately, that relationship, like all kit partnerships, relies on fans buying products locally and internationally.”
Silverstone has been the top executive at Newcastle driving up the club’s commercial revenues to hopefully be in line with the top six clubs in England asap.
We did almost nothing to increase commercial revenues under the previous owner, so we are starting with a low commercial revenue number.
But our total revenues in the last financial year – through June 30th of last year – were £250M – an almost 40% increase over the previous year of about £180M.
Commercial revenues increased from £28M to £46M – a 64% increase in the same period.
So we are getting there and the more revenue we earn the more we can spend on players according to the PSR (Profitability and Sustainability Rules).
What do you think?
408 comments so far
Fat Basta*d
Mar 27, 2024 at 12:16 AM
Comment #161https://x.com/brookebay21/status/1772550575608963106?s=20
Fatty Fenners 6 uncles in 1 😀
lesh
Mar 27, 2024 at 1:48 AM
Comment #162Fenham
Lesh was not defending the troll. Lesh was pointing out that some of your posts are equally obnoxious and show that you have no understanding of what’s going on in the world.
Stick to talking football and leave your politics to.one side.
Dingo®
Mar 27, 2024 at 3:32 AM
Comment #163why cant we just have spending caps on player values in the PL. Its like its a ‘viral’ market. some player bangs in a worldie and the press and social media are all over it inflating prices. Its silly.
cyprus
Mar 27, 2024 at 5:23 AM
Comment #164Commiserations to Greece but, no disrespect, you should be able to beat Georgia to play in the Euros.
On the friendly – when did friendlies stop being friendly? These teams gave their all.
Both candidates to win it, two excellent teams. MOM the Belgian City guy, Docu is it.
Pass of the match and goal of the match, the Lucacu Tielemans second.
Raj of Hailsley
Mar 27, 2024 at 5:57 AM
Comment #165Ahh, we salvaged a draw, I went to bed on 94 minutes. I see Bruno came off at HT and got a booking out of his system 😀
So apart from Miley is everyone unscathed.
Hibbit
Mar 27, 2024 at 8:18 AM
Comment #166more bad luck
https://www.geordiebootboys.com/news/luke-edwards-now-shares-what-he-is-hearing-about-lewis-miley-after-newcastle-star-suffers-back-injury/ 😥
magscar
Mar 27, 2024 at 8:24 AM
Comment #167So MIley possibly out for awhile – hadn’t realised our medical team were involved in England set up as well 😉
Dubs absence was apparently for personal reasons?
Adamn_92
Mar 27, 2024 at 8:56 AM
Comment #168Sad news about Miley, was always a chance it could happen with his workload this season. Probably why Howe recently took him out the starting 11, to try and avoid this from happening. But it’s been just our luck this season.
Hopefully Anderson can stay fit and he should now see a lot more game time. Chance for him to really impress between now and the end of the season. Possibly more game time for Joe White as well who I thought has looked decent when he’s come off the bench.
Hibbit
Mar 27, 2024 at 9:44 AM
Comment #169at lest we have one piece of good news this morning,
Feyenoord manager Arne Slot loves Minteh and hopes he can stay for another season, which must be highly unlikely under the clubs current circumstances
https://sportwitness.co.uk/annoying-manager-worried-hell-see-player-head-newcastle-next-season-vastly-improving/
cyprus
Mar 27, 2024 at 9:49 AM
Comment #170https://www.chroniclelive.co.uk/sport/football/football-news/newcastle-see-ffp-gap-widen-28886305
Good article. Fair points and includes stuff I’ve tried to express in posts.
Summary for those too lazy to read:
It’s fxxxxd up!
Wor B
Mar 27, 2024 at 9:52 AM
Comment #171Miley should be back in no time, the England medics sent him home with a powerful remedy…
“Fillet of a fenny snake,
In the cauldron boil and bake;
Eye of newt and toe of frog,
Wool of bat and tongue of dog,
Adder’s fork and blind-worm’s sting,
Lizard’s leg and howlet’s wing,
For a charm of powerful trouble,
Like a hell-broth boil and bubble.“
cyprus
Mar 27, 2024 at 9:54 AM
Comment #172That Feyenord coach should start making statements like he’s still raw, still needs to develop etc if he wants to keep him.
The way he’s been complimenting him, damn straight I’m taking him back! 🙂
PS. What happened to that other guy Kuol? Didn’t he score for Australia a couple days ago? If they tell us he’s raw, needs to further develop, don’t believe them! Bring him back too!
cyprus
Mar 27, 2024 at 9:59 AM
Comment #173Been meaning to ask, how do you folks manipulate those hearts?
I can’t even heart my own posts! Turns red, then goes back to -1.
Thanks for the tip, Mr Manipulator, when you give it. I won’t say you know how.
Hibbit
Mar 27, 2024 at 10:13 AM
Comment #174Cyprus here the latest piece on Kuol,
the club are still hopeful he’s good enough to succeed at the toon ??
https://www.geordiebootboys.com/news/newcastle-coach-says-theres-something-all-toon-fans-need-to-remember-about-garang-kuol-amid-loan-struggles/
JohnJ
Mar 27, 2024 at 10:15 AM
Comment #175lesh
Mar 26, 2024 at 8:30 PM
Comment #139
Fenham
There’s nobody more than me would like to see the blog as a political no go zone. My innocent comment that the Earth is round and that the holocaust actually happened brought on a tirade of vile verbal abuse from that thing that shall not be named. It was 100% uncalled for! However that thing can call me all the uncouth names under the sun but nothing will EVER change my belief about the horrors that occurred to the Jewish people during WW2
I’ve actually met a lady who was on the Kinder Transport – I’ve seen real photos from that time – the Holocaust did happen 100% no argument!
🙁
JohnJ
Mar 27, 2024 at 10:17 AM
Comment #176Wor B,
Can’t say I fancy a dish of that and chips
Although I’d eat it if it cured my Peripheral Neuropathy!
A Geordie Mongrel
Mar 27, 2024 at 10:18 AM
Comment #177Eddie’s Bingo is now open. Next up at SJP are West Ham on Saturday 30th March, KO 12:30 GMT. Who will make Eddie’s team sheet? Entries will close at 10:30 am and Eddie’s presser should be on Friday morning.
Wor B @171, that recipe is doomed to failure.
No hops… 😮
A Geordie Mongrel
Mar 27, 2024 at 10:18 AM
Comment #178Apologies, I forgot that link. https://www.nufcblog.com/2023/06/22/full-agreement-reached-for-sandro-tonali-transfer-to-newcastle-medical-tomorrow/comment-page-22/#comment-3002624
lesh
Mar 27, 2024 at 10:26 AM
Comment #179JohnJ
Sorry me owld son, but your post at 175’s lost on me.
JohnJ
Mar 27, 2024 at 10:46 AM
Comment #180Lesh
Mar 26, 2024 at 8:30 PM
Comment #139
Fenham
You want the troll to keep his/ her opinions to itself yet you feel justified in expressing yours?
That troll is the worst enemy of this Blog with his/hers/its comments that the thing posts on here it’s a fecking disgrace and it should be terminated!
Fenham is a girl guide in comparison!
Do you of all people need to be reminded that (to use your words) this is a football blog and your views are as obnoxious as those you criticise.
JohnJ
Mar 27, 2024 at 10:50 AM
Comment #181Lesh
Nothing personal but I can’t stand that Fat B pile of shite!
I’m not talking about Fenham either!
Fat Basta*d
Mar 27, 2024 at 11:15 AM
Comment #182Did someone say fenny snake 😀
cyprus
Mar 27, 2024 at 11:16 AM
Comment #183What the hey 🙂
Fat Basta*d
Mar 27, 2024 at 11:17 AM
Comment #184Junkie John getting high in his caravan with his wife Smackhead Sue and and his lovers street hookers Cokehead Karen and Methhead Mary smoking ganja 😀
lesh
Mar 27, 2024 at 11:19 AM
Comment #185JohnJ
Your dislike of FB is understandable and many of its comments cannot be justified.
But, by the same token, anyone who’s quick to criticise others for posting political comments, should not be a hypocrite by doing so themselves!
cyprus
Mar 27, 2024 at 11:19 AM
Comment #186Thanks for the info hibbitt. Regarding the hearts thing too 😉
Fat Basta*d
Mar 27, 2024 at 11:19 AM
Comment #187“Fenham is a girl guide in comparison!”
Fatty fenners uncle just revealed Jelly Belly is a girl haha the tranny no wonder he was wearing a blue thong 😀
cyprus
Mar 27, 2024 at 11:22 AM
Comment #188The earth is round?
Novocastrian66
Mar 27, 2024 at 12:07 PM
Comment #189This is worth a watch. Merson talks a lot of sense on gambling and addiction.
https://youtu.be/Bq86bTV2Fks?si=5mPMDIXeOKLidaf9
Fat Basta*d
Mar 27, 2024 at 12:27 PM
Comment #190Pop The Belly, Bang Goes The Telly
Fat Basta*d
Mar 27, 2024 at 12:28 PM
Comment #191Junkie John is a gypsy
Raj of Hailsley
Mar 27, 2024 at 12:31 PM
Comment #192I’ll pop back in later I think.
Fat Basta*d
Mar 27, 2024 at 1:08 PM
Comment #193Nigel Farage is a Fatty Fenners uncle 😀
Munster Mag
Mar 27, 2024 at 1:53 PM
Comment #194I wasn’t “rushing to the defence” of anybody Fenners. You just came on looking for a ruck and a few of us, logically enough, told you to fck off! Fat wanka
Essex Geordie Bill
Mar 27, 2024 at 2:35 PM
Comment #195More than happy to see AG only get 20 minutes for England, not much chance to really shine and that pitch and conditions were a recipe for an injury. So the less time the better imo. He’ll get plenty more games.
Essex Geordie Bill
Mar 27, 2024 at 2:37 PM
Comment #196And good to see the back of the international break, back to proper football now!
JohnJ
Mar 27, 2024 at 2:47 PM
Comment #197EGB
Re above!
I resemble that remark!
beermonkey
Mar 27, 2024 at 3:30 PM
Comment #198did the remaining squad go away for warm weather training this year
JohnJ
Mar 27, 2024 at 4:53 PM
Comment #199FB @ 184
What a load of horse manure!
Fat Basta*d
Mar 27, 2024 at 5:02 PM
Comment #200Don’t lie ganja lover
#wolfinsheepsclothing
#fattyfennersuncle